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BEVERAGE


 ARCTICICE BLUEBERRY BRANDY Company: Shenzhen LanSen Printing and Packaging Design Co. Ltd Country: China Web: www.lansensz.com


Energy saving and environmental protection; packaging reuse to avoid waste of resources; can be used as the long-term advertising of products. 1, the structural stability, to avoid damage; 2, the bottle design reflects the product attributes; 3, attractive and can serve as long-term advertising of products; 4, Environmentally friendly, recyclable use: use after the packaging can be used as daily necessities; 5, Unique and innovative.


BAWANG ZUI LIQUEUR 


Company: Shenzhen Qiushi Design Co. Ltd Country: China


Web: www.xjygroup.com


This packaging is eye-catching and the tension in the atmosphere, is the a superior art collection. Peking Opera mask image abstract symbolic elements into packaging designs, highlights the classic quintessence art but also points to the identity of the Overlord. Face shape occupy the whole package, and has a strong visual impact.


 BEBI INFANT SUITABLE DRINKS Company: Poppet International Pty Ltd Country: Australia Email: p.bares@bebidrinks.com.au Web: www.bebidrinks.com


This entirely new concept and development of a beverage category that has previously not existed. Infants need to be rehydrated, especially when families are travelling or in difficult feeding situations. Bebi is the world's first infant suitable beverage range to incorporate a ready to use, single use hospital grade sterile infant teat/nipple. The current Bebi range includes two infant suitable organic fruit drinks and infant suitable water that is ready for instant mixing with infant formula.


BLACK DOG 21 YEARS SCOTCH MONO CARTON  Company: Pragati Pack (India) Pvt. Ltd. Country: India


Email: Hemanth@pragati.com Web: www.pragati.com


A Velvet finish is used to enhance the quality of the box. The bottle holder is thermoformed with Velvet flock HIPS material which ensures high impact strength and ensures that there are no scratches on the bottle or label with


flock. The pack is printed on metallised PET to get the best sheen and then finished with a velvet feel. Gold foil is used to increase the contrast of the print and spot embossed UV ensures subtle way of informing the age of whiskey.


 BOMBAY SAPPHIRE GARRARD 250TH ANNIVERSARY Company: MW Creative Ltd. Country: UK Email: lauren.wiles@luxurypackaging.co.uk Web: www.luxurypackaging.co.uk


2 Iconic luxury brands coming together to produce the ultimate Limited addition pack to hold bespoke decanter and Garrard stopper. This pack was an exclusive limited edition and was sold out before it even hit the shelves! The combination of print finishes, internal fitments and base section moves luxury pack to a new level whilst managing the difficult task of delivering the 4kg bottle in pristine condition. All internal board sections are made from recycled board and combines a unique blend of special soft touch materials.


CADBURY BOURNVITA (PROJECT BARBIE PACK)  Company: Cadbury India Limited Country: India


Email: jaswinder.dhadda@mdlz.com Web: www.cadburyindia.com


While meeting the sustainability agenda, reduce complexity in operations, distribution, it helped in making a better product for the consumer. Following are the details i.Total Savings (Value):53.1million INR (USD 1.02 Million), % Reduction (Value): 9.14%.ii.Total Savings (Tons):403.5 tons, % Reduction (Tons):18.3%. Consumer preferred product which reflected in below data i.Total Value Growth of +22%. ii.Market Share increase of 2.2%. iii.Value Growth +29.2% vs. the same period Q1 2011. iv.Overall Brand Value Growth +26% vs. Competitors at +22%. v.Total consumption in primary market up from 3,172 million to 4,115 million households.


6 | Worldstar Awards | 2013


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