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KATIE BARNES » MANAGING EDITOR » SPA BUSINESS UNIFORMS & LINEN NEW FOR 2012


LINEN COLLECTION – SALONWEAR DIRECT


The Rocco top for men is made of organic cotton for stretch and comfort


JUST ARRIVED


ROCCO FOR MEN & AQUARI WOMEN’S WRAP – FASHIONIZER SPA UNIFORMS


The uniform: Fashionizer Spa Uniforms LLC unveiled two new styles – the Rocco top for men and the Aquari wrap for women – in its cotton performance fabric (CPF) line at the ISPA exhibition in late 2011. What makes them stand out? The Rocco for men is a smart, short-sleeved, polo-style shirt in either black or white, while the Aquari wrap for women is a cross-over tunic with an adjustable, elasticised tie belt. Fashionizer’s CPF comprises organic cotton and other fi bres for stretch and comfort and a soil release treatment to help clean oil stains. Company background: Fashionizer Spa Uniforms is the US affi liate of Fashionizer Couture Uniforms, a supplier of uniform solutions for 18 years within the hospitality, corporate, cosmetic, spa and retail sectors. It supplies Hyatt, Renaissance, Trump and Aspria spas, among others. SPA-KIT.NET KEYWORDS: FASHIONIZER SPA


The uniform: The 2012 Linen Collection from Salonwear Direct features three tunics and practical straight- leg, drawstring trousers designed as an elegant and stylish option for spa professionals across Europe. What makes the collection stand out? The new collection features a smart and professional image, with clothing that is lightweight but durable and made from 100 per cent natural fabric for breathability and coolness. To fi t in with the ‘natural’ style, the collection comes in a new tan shade although other colours are also on offer. What’s next? In 2012, Salonwear Direct will be


We highlight new spa uniform and linen launches and showcase other key lines


The new linen collection features three new elegant and stylish tunics


redesigning its existing salon tunics with new trims and two new colours – turquoise and silver grey – to complement its current palette of hot pink, purple, charcoal, pin stripe, navy, black and white. The company will also donate £2 (US$3.11, 2.40) to a charity of choice from every sale of its upcoming Ribbon tunics range.


SHOWCASE


The new towel range is available in nine colours and stays super soft


SPA BUSINESS 1 2012 ©Cybertrek 2012


VIBRANCY TOWELS – BC SOFTWEAR The linen: The Vibrancy range is a line of plain bath and hand towels that come in nine different colours – purple, pink, deep blue, chocolate brown, silver grey, black, beige, burgundy and cream. It complements BC Softwear’s Serenity waffl e towel collection to give spa operators a choice of textures. What makes the line stand out? The towels have been designed with durability in mind and keep their colour – even


Company background: Salonwear Direct has been supplying uniforms for more than 10 years and has been voted The Best Uniform Supplier for two years running at the UK’s Guild Awards of Excellence. It is known for its “exceptional standard of quality and service”. SPA-KIT.NET KEYWORD: SALONWEAR


dark dyes are said to withstand intensive washing by busy spa operators. Other key features: The super soft towels have been created to stay softer for longer. What’s next? In 2012, operators can expect different sizes and colours in the Vibrancy and Serenity ranges. The company also plans to increase its bathrobe options. Company background: BC Softwear supplies more than 200 spas including high-end UK destinations like Ragdale Hall, Coworth Park and Dolphin Square Spa. SPA-KIT.NET KEYWORDS: BC SOFTWEAR


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