ihrsa.org
A PREVIEW OF WHAT’S NEW THIS MONTH ON
IHRSA.ORG
Help Your Members Keep Their New Year’s Resolutions >
ihrsa.org/ilostitattheclub
Assist your current and prospective members in achieving their weight-loss goals while promoting a healthy, active lifestyle. I Lost It at the Club!, a complimentary, turnkey, eight-week program offered exclusively to IHRSA clubs, includes the following tools to do just that:
• Official program guide • Marketing materials • Tracking form for participants • Sample press releases • And more!
I Lost It at the Club! can be run at any time during the year, but the New Year’s rush provides the perfect opportunity to get started. Establish your club as a leading voice in your community for healthy and active lifestyles. —|
Visit
ihrsa.org/ilostitattheclub for details and to enroll.
Integrated Members = Long-Term Members >
ihrsa.org/webinars
Each month, IHRSA offers a Webinar on a hot topic, such as sales, member service, management, or programming. Webinars provide cost-effective training for you and your entire staff when you need it, wherever you need it! This next one takes place on Thursday, December 8: Universal Athletic Club CEO Thomas Kulp will present “Increase Retention by Implementing a Comprehensive Member Integration Program.” This Webinar’s learning objectives include:
• Increase your retention rate with a successful integration model that has resulted in an 84% retention rate;
• Understand the real motivations and desires of the members you want to attract;
• Discuss practical ways to fully engage your members from the start;
• Learn to utilize the expertise of coaches, rather than solely relying on your trainers to engage your members; and
• Foster your retention rates by learning to differentiate your club as the place your community wants to belong to. —|
Log on to
ihrsa.org/webinars to register or to purchase recordings of past IHRSA Webinars.
Update Your IHRSA E-Newsletter Subscriptions >
ihrsa.org/subscriptions
Take control of your inbox … and don’t miss important industry dispatches! IHRSA sends several different targeted e-newsletters each month, such as CBI News, HR Digest, Capitol Report, Book Club, The Pulse, etc. Receive the ones you want, and only the ones you want. —|
Manage your IHRSA e-mail subscriptions online, quickly and easily, by logging on to
ihrsa.org/subscriptions.
12 Club Business Internat ional
| DECEMBER 2011 |
ihrsa.org
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