CLUB BUSINESS INTERNATIONAL


CONTENTS | DECEMBER 2011


Racecar driver Danica Patrick wins with wellness


36 Features 36 Finish Line Fitness


Danica Patrick, the first woman to lead the pack at the Indianapolis 500, understands how important health and fitness are to winning on the racetrack and in life. The most photogenic driver on the IndyCar and NASCAR circuits, she’s advancing her racing career and, simulta- neously, achieving success as a model, actress, television celebrity, and corporate spokesperson. Patrick is also “driving” hard to combat chronic obstructive pulmonary disease (COPD).


8 Club Business Internat ional | DECEMBER 2011 | ihrsa.org 43The Consumer’s Mind A preview of a new IHRSA research report


46 The Price of Competition Consultant Ray Algar assays low-cost clubs


50 Youth Fitness Findings Clubs are helping children combat obesity 56 Mind/Body on the Move


These trainers have some exciting new ideas


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