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SPRING NEW PRODUCTS BUYING GUIDE Heroes Cross
WITH A new surge of patriotism sweeping across the U.S., the time is right for Heroes Cross to make a splash in the retail world, and that’s just fi ne with company founder, Al Risdorfer. “The company was inspired by the heroes among us, those ev- eryday folks who go above and beyond,” he says. As such, He- roes Cross carries a full line of custom made crosses that honor fi refi ghters, police offi cers, mem- bers of the military, and medical professionals. “This was all in- spired after the 9/11 attacks, and by the ongoing wars where our soldiers make sacrifi ces every day,” Risdorfer says. To that end, Heroes Cross donates 10 percent of profi ts to a number of chari- table organizations that support the work of regular heroes. “We support the 9/11 Memorial, as well as foundations for fallen police offi cers and fi refi ghters, among others,” he says.
The Heroes Collection comes in sterling silver and wholesales for $20 each, retailing for $40 and up. The Public Safety and Rib- bons designs are platinum plate over a zinc alloy, and whole- sale for $15 each, with MSRP of $30. “While we do sell some items
over the web, we’re currently looking for more retailers to carry our line,” Risdorfer says. “We’re hoping to build up our whole- sale business, as every time we show our crosses, people always snap them right up.” The com- pany offers a countertop display continued on page 84
Novelty
License Plates Over 400 designs
Aluminum with baked enamel
Military Beverages Patriotic Novelty Flags Confederate Sports Organizations Religious
No minimum order We Ship UPS. C.O.D.
CPB Enterprises 219-932-0127 Buffalo, MN
Come visit our NEW Website for full line of products!
Fragrance stimulates a dog to use the area
YOU CHOOSE! The company features three
separate offerings: the Heroes Collection, the Public Safety Collection, and the Ribbons for Heroes Collection. Each honors a separate group or profession.
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May 2011
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