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CONTENTS Builder HOUSTON


The Official Magazine of the Greater Houston Builders Association February 2011|Volume 24|Number 2


FEATURES 6 President’s Message: Get on the Bus!


The Texas Legislature is in session. Join Texas builders for Rally Day, February 23. 8 Government Affairs Update: A Glimpse at Session 82


10 Recovery 2011


Mike Inselmann shares predictions, economic forecast for the next year in the Houston homebuilding industry.


12 We Love Our SPIKES Top membership recruiters were honored at GHBA's Forecast Luncheon. 14 Top 10 Green Building Trends for 2011


From affordable green to lifecycle analysis, what to watch over the next 12 months. 16 CNN Heroes Program Generates More than$100,000 in Donations


Operation Finally Home organization takes it to the next level. 18 What We're Up To...


GHBA is constantly striving to improve member services. Check out our fourth quarter report card here.


20 "Take a Minute" for HomeAid Houston News


HomeAid announces plans for 5th Annual Charity Golf Tournament. 22 Using Social Media to Promote Your New Home Products


24 Benefit Homes Update


The 82nd Legislative Session promises to be a challenging one, with the budget deficit and redistricting at the top of the hot-button list.


How will you measure your success in 2011? A professional designation will help you sharpen your skills, boost your image, and put yourself at the cutting- edge of your field.


Take advantage of discounted designation courses at GHBA throughout the month of February. Your new career starts here! See pg. 28.


Departments 6 President’s Message 8 Government Affairs 11 HOME-PAC Roster 26 People & Projects 28 Education Calendar 32 New Members & Renewals 34 New Member Profiles 36 Montgomery County Division 36 MultiFamily Council 37 Associate Council 38 Bay Area Builders Association 40 Remodelors Council 42 Sales & Marketing Council 42 Housing Activity Survey 43 Custom Builders Council 44 CEO's Final Thought 44 Sustaining Associate Members 47 Calendar of Events


Leveraging the power of the internet to achieve your marketing goals. Benefit Homes Project ends 2010 with half million dollar donation to charity.


35 OSHA Acts to Protect Roofing Workers 44 Final Thought: Bandit Signs—Who Me?


Agency rescinds Clinton-era directive, gives workers more safeguards against falls.


Upcoming Events 9 Rally Day 19 Chili Cookoff 25 Product Expo 30 New Home & Remodeling Show


Photo Album 12 2010 SPIKES 39 Bay Area Builders Casino Night 41 Remodelors Council Holiday Party


Greater Houston Builders Association Mission To provide advocacy, education, and meaningful services to benefit its members and the housing industry.


www.ghba.org


9511 West Sam Houston Pkwy North, Houston, TX 77064 (281) 970-8970 phone; (281) 970-8971 fax


Advertising/Editorial Information: Contact Brittany Feldmann at (832) 215-7232 or bfeldmann@ghba.org. Houston Builder encourages members to submit articles for publication. Articles should relate to members and to the homebuilding industry. For questions or to submit a letter to the editor, email bfeldmann@ghba.org.


GREATER HOUSTON BUILDERS ASSOCIATION – BUILDING A BETTER FUTURE | HOUSTON BUILDER | FEBRUARY 2011 3


ON THE COVER


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