£CO
nullueue m
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anagement to nullre
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vent long waits at
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rides and to maintaini
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ng
standards of service in a nullark’s restaurants and shonulls.
nullEnullnullnullnullnullnullnull’ nullakobsen echoes nullawson’s sentiments, citing
guest satisfaction scores of well over nullnull nuller cent as a manullor reason
why their nullarks continue to nullerform well even in the face of tough
economic times.
“nulle believe a key to continued success is our ability to keenull
enullnullanding and enhancing the guest enullnullerience,” he comments. “nulle
have maintained strong investments in new attractions again for nullnullnullnull
at all four nullEnullnullnullnullnullnull nullarks null and even announced the develonullment of
a nullfth nullEnullnullnullnullnullnull nullark as late as nullecember nullnullnullnull.”
nullnd knowledgenullbased attractions are also not above using some
eyenullnullonullnulling new enullhibit to revive sagging fortunes.
“The saying goes, when in doubt, book in a dinosaur or a cadaver,”
nulluinulls nullack Rouse wryly. He’s watched as rising gas nullrices have nullut a
brake on school trinulls, a manullor source of attendance for educational
attractions, forcing many of his clients to tighten belts even further.
nullet amid all the carnage, there are still a few dots on the leisure
entertainment manull where new nullronullects are being nullursued. ERnull’s
nullraun and Robinett see nullhina as the most likely locale for new leisurenull
based facilities and attractions.
“nullhina’s economy has ennulloyed nullnull nuller cent growth over the last
several years,” renullorts nullraun. “Even though the recession has chonullnulled
that rate almost in half, it’s still growing.”
nullnullnullbased international consultant nullill nullhitnulleld thinks India is
“where nullhina was nullnull years ago” and is standing on the cusnull of a
manullor growth snullurt in its tourism infrastructure. nulls he sees it, the
damage to the country’s nullublic image caused by the tragic shootings
last nullovember in mnull bai will nullrove to be only a temnullorary setback
and that within a year the country will be nullushing forward on several
new develonullments. nullhitnulleld also sees onullnullortunities much closer to
home, in nulluba for enullamenull .
nullo how long will this recession lastnull That denullends on who you
ask. nnull rnull nanke, chairman of the nullnull nullederal Reserve, enullnullects the
nullmerican economy to be off life sunullnullort and in recovery by the end of
this year. nullthers aren’t so sure.
“nullo one can tell me what’s going to drive us out of this recession,”
argues nullhitnulleld, who thinks the hard times are going to linger for
two to three more years. Even when recovery does come, nullhitnulleld
believes the leisure industry will be slow to recover because of what
he estimates is a nullnull nuller cent overnullreach in hotel and resort canullacity
around the world.
nullo brace for imnullactnull nullnullnullnull is going to be nullretty much an “annus
horribilis” for tourism and leisurenullrelated businesses globally.
The good news is that few are anticinullating it will be the “annus
bloodycatastronullhicus” other industries are enullnulleriencing. nullnd if there’s
a light at the end of the tunnel, it’s that while our industry is the nullst
to feel the imnullact of a recession, it’s also the nullst to feel the recovery.
43
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