Supply Chain Product news
Dynamic Carrier Allocation
– taking collaborative
logistics to the next level
ranswide – a leading provider of
T
collaborative communication
solutions for shippers and their
logistics network – has launched
a new transport solution, Dynamic
Carrier Allocation (DCA). This new Software
as a Service (SaaS) offering fully automates
the communication process between shippers
and their preferred carrier partners, following
pre-established rules and routes based
on constraints.
Pierre Fouéré, IT & new product development
director at Transwide, outlined the key
functionality and benefits of this new
addition to the company’s solutions portfolio:
“DCA plugs in to our existing twCall-off of service, suitability for certain routes and “For example, in the unlikely event that none
communication tool, which electronically additional service capability. Once each of the courier partners can accept a particular
creates, sends, receives and confirms company has been ranked for suitability, as transport order, the shipper will be immediately
transport orders between shippers and soon as an applicable transport order warned by DCA. Then, the shipper can quickly
logistics providers. With DCA, shippers can becomes available this is automatically sent make alternative arrangements manually.”
now enjoy more flexibility by deciding on to the preferred carrier. Then, if the preferred
carriers for certain tasks in order of preference; carrier declines the order – for example, due Benefits for the carrier
based on criteria such as cost, proven quality to lack of capacity within the required timeline There are also distinct benefits for the
– then a cascade of the shipper’s other shipper’s preferred carriers. “If a carrier has
preferred carriers are immediately contacted proposed an attractive offer to the shipper
in sequence by DCA. Once a carrier has been and the shipper agrees to place this company
determined, Transwide automatically delivers first on its preferred list of partners for certain
the sales order and delivery information and call-offs and certain routes, the carrier
individually informs other partners that a knows that DCA will automatically alert it
carrier has been found.” as soon as a transport order becomes
available,” Fouéré pointed out.
Exception management
While DCA automates every task possible and Cutting the administrative burden
effectively cuts out the need for much of the Bosse continued the theme of cutting costs
everyday unnecessary human interaction that and reducing many of the burdensome and
shippers are used to, it also has the flexibility time-consuming administrative functions
to deal with exceptions – such as unforeseen experienced by the shipper’s team: “Many
Pierre Fouéré: With DCA, shippers can problems, express delivery requirements or shippers’ daily routine involves relaying
now enjoy more flexibility by deciding
bespoke service needs. This is actioned by transport orders to their main carrier by phone
on carriers for certain tasks in order
the system’s Event Management functionality. or fax. Then, there is a delay in this carrier
of preference; based on criteria
“Any task that suffers a setback or falls replying in order to either accept or decline
such as cost, proven quality of
service, suitability for certain routes
outside of the shipper’s defined parameters the delivery task. If the shipper has been
and additional service capability.
will receive an alert,” explained Harold Bosse, relying on a particular carrier that hasn’t the
Transwide’s international marketing manager. available order capacity, this can put a lot >>
40
MANUFACTURING
&LOGISTICSIT March 2009
www.logisticsit.com
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