NEWS YOU CAN USE — CRUISE NEWS
CRUISE NEWS YOU CAN USE
Regent urges agents to sell cruises to landlubbers Hollie-Rae Merrick
Regent Seven Seas Cruises is encouraging agents to sell the benefits of an all-inclusive cruise to those who usually book land- based holidays.
During the Clia Selling Cruise
Conference in Southampton last week, managing director Graham Sadler launched the line’s campaign by telling the story of the ‘Dog and the Frog’. The dog had never been on an all-inclusive cruise, unlike the frog.
A booklet explaining the story is
available for agents to use when selling a Regent cruise and new
training and events manager Edward Lang will be giving them out when he meets agents. An online version is also available. The training tool encourages
agents to push the idea and benefits of all-inclusive cruises and
The frog loves all- inclusive cruises
the value of cruise as a whole. Sadler said: “The important
point is that agents must explain fully the product and intrinsic value a cruise offers in comparison to an equivalent land-based holiday – the tangibles and the intangibles.
“As the most-inclusive luxury cruise experience with almost everything included from all beverages and fine dining to shore excursions, the value offered by Regent within ultra-luxury can’t be matched.” Agents can learn more about
the campaign by contacting Lang.
rssc.co.uk
ADVERTORIAL
PORT SPOTLIGHT:ST LUCIA T
hink of a small island with mountainous terrain, lush green rainforest and gorgeous sandy beaches and you have St Lucia, one of the loveliest ports of call in the Caribbean. It is the home of the Pitons, two famously photogenic
volcanic peaks rising from the sea, and the only place in the world where you can drive inside a volcano. Most cruise ships dock in Castries, the island’s colourful capital and shopping mecca.
Cruisingexcursions.com has a great selection of tours from the port that show off the best of the island, including a six-hour Magical Soufrière Tour, priced from £65.90, that goes into the drive-in volcano to see the bubbling lava, includes views of the Pitons and visits Morne Coubaril Estate, the island’s only working sugar plantation, where there’ll be a chance to try the local Creole bread. An alternative six-hour tour priced £135 skips the sugar plantation, but gives
folk time to take a dip in the volcanic mud baths. Swimsuits are needed! Or how about an exciting ride in a Rainforest Aerial Tram, an open gondola that provides the perfect platform for a bird’s-eye-view of the flora and fauna in the rainforest. The three-hour tour is priced from £81.11 and includes a gentle walk through the fern nature trail at the end of the tram ride before the included transfer back to the port. But for the ultimate adrenaline rush, check out
Cruisingexcursions.com’s thrilling zip-line adventure. Would-be Tarzans are strapped into a harness, hooked onto a wire and sent speeding between the trees. The price is £73.73 for three hours. Finally, for cruising shopaholics,
Cruisingexcursions.com has a £30 four-hour
tour of Castries, visiting a local craft market, Caribelle Batik, which is famed for its colourful silk prints, and Duty Free Pointe Seraphine, where 39 shops sell everything from jewellery and watches to electronic goods. JANE ARCHER, CRUISE REPORTER
Archer Jane CRUISE NEWS IN BRIEF
Renew your wedding vows with Fred Olsen Fred Olsen Cruise Lines is offering guests the chance to renew their wedding vows onboard its ships. The package costs £250 and includes a cake and champagne.
fredolsencruises.com
Celebrity relaunches 123Go! Campaign Celebrity Cruises has relaunched its 123Go! Campaign for bookings made between June 2 and July 31, which includes drinks packages, onboard spend or free gratuities.
cruisingpower.co.uk
16 •
travelweekly.co.uk — 5 June 2014
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