beyond defi nition


Realise your greater goals with Sony. Look beyond the pixels. And take your audience places they’ve never been before. At Sony we’re creating an awe-inspiring new wave of visual experiences that push technological and creative boundaries. We lead. We question. We shape. And most of all we listen to you.


Thank you for joining us & discovering this match-winning spirit of innovation, passion and partnership at IBC.


We’re helping content creators everywhere with super-smart cloud services. We’re embracing open standards to bring the resilience and scalability of all-IT workfl ow to tough broadcast environments like sport. And we’re going way beyond HD with 4K solutions for live production and digital cinematography.


Find out more on www.pro.sony.eu


From lens to living room, we’re redefi ning the way your audience sees the world. So get on side with the winning team and achieve your goals with Sony. There’s everything to play for.


Sony and ‘make.believe’ are registered trademarks of Sony Corporation


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