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Customer Convenience


two of the most important criteria for two­ thirds of customers and can significantly impact revenues and increase conversions to checkout.” LivePerson offers retailers a cloud based application that allows sales staff to proactively connect in real time with consumers. Sales staff can chat via web, social media and also mobile devices. Companies spend a huge amount of


money driving visitors to their sites, but once there if the consumer can’t find the item they are looking for or information isn’t clear, they know that another site, just a click away, will offer them what they need. This is where systems such as LivePerson come in to play and can offer consumers advice and reassurance about the products they are buying.


time is a key factor in increasing sales on the shop floor. Effective workforce scheduling and management are essential in unlocking this, so staff are more likely to be happy and engaged in their role and a consistently high level of customer service can be delivered.”





Top Right: Nigel Garrett, Business development director at Workplace.


Having the right staff with the right skills in the right place, with the right attitude, and at the right time is a key factor in increasing sales on the shop floor.


” Nigel Garrett, Business development


director at Workplace believes that knowledgeable sales staff are the key to driving sales. Whether chatting online or face­to­face, good customer service plays a vital role in customer convenience. He goes on to say “Having the right


staff with the right skills in the right place, with the right attitude, and at the right


All retailers offer some form of


convenience to customers and the ones that manage to do this via multiple platforms are the ones that seem to be coming out on top. Ask 10 consumers what they consider convenient and you will probably get 10 differing replies. Retailers that take this problem and find a solution to it for every sales channel will find consumers returning to their stores or websites time and time again.


Contact


Manhattan Associates T: +44 (0) 1344 318000 W: www.manh.co.uk


LivePerson T: +44 (0) 333 666 5483 W: www.liveperson.com


Workplace T: +44 (0) 1908 242 042 W: www.workplacesystems.com


32 www.a1retailmagazine.com


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