SECTOR GUIDE: ACTION VEHICLES
Turbo toys and vehicles with velocity
A range of fully loaded action vehicle toys are screeching to retail this summer. Rob Hutchins takes a look at some of the coolest R/C and die- cast products to command land, water and air
MATTEL
Mattel unveils a portfolio of new products for 2013 with lines from Hot Wheels, Matchbox, Disney Planes and Disney Cars.
With the number one
brand spot in the Vehicles Super and Mini Vehicles categories, Hot Wheels launches a new website for boys to ‘Take the Challenge’ and race, jump or build like Team Hot Wheels to win prizes. A new Hot Wheels
R/C range includes the Stunt Chargers Cars and Motorcycles Assortment. These vehicles race at high speeds, rebound against walls and keep on going. There’s also the Hot Wheels Monster Jam die-cast assortment
NIKKO
TV-advertised stunt vehicles continue to be at the forefront of Nikko’s brand development, and the SlammR is its key line for this year. With two motors and four- wheel drive, Nikko states the SlammR is a virtually indestructible stunt vehicle. The three-way pivot action
allows the vehicle to spin through 360 degrees and attempt to clear almost any obstacle in its path. With a one-hour Quick
Charger, the SlammR is one of the first to use
the fastest six volt charger in toy grade radio control. The N-Blaster is a TV-
advertised mobile missile launcher that enables the user to pinpoint a target with a laser and fire missiles from its in-built launcher.
The N-Blaster is equipped with three motors, 360- degree pivot action and the Quick Charger. The Nikko products are distributed in the UK by Peterkin. Peterkin: 0116 254 3645
and the Basic Die-cast Cars range, with 72 to collect. Matchbox celebrates its 60th Anniversary this year
with a collection of 24 Classic die-cast vehicles, each of which comes with a matchbox-sized box. With popular classics including a Double Decker Bus, Vintage Tractor, Austin FX4 London Taxi and 64 Austin Mini Cooper, the Anniversary range is supported by an extensive brand
campaign. The Die-cast Assortment features 110 cars to collect. Mattel celebrates the release of Disney Planes in August with a die-cast range of 15 characters from the film to collect. Kids can roll the wheels and spin propellers. Disney Cars continues its Character Cars Die- Cast single packs. 01628 500 000
FLYING TOYS
Alongside its popular AR Drone 2.0, Flying Toys is introducing 20 new exciting products from Silverlit and has branched into the land-based vehicle market for 2013. The Gyro Zee buggy can be driven on two or four wheels and features four chunky off road tyres, combined with twin axis internal gyros and a weight shifting facility that adds acrobatic abilities. The Power in Speed collection also includes the Hover Racer hovercraft, designed for land and water, while the Gyro Buzz mini motorcycle can perform big wheelies and somersaults.
www.toynews-online.biz
BLADEZ TOYZ
With an innovative range of licensed radio controlled inflatable toys, Bladez’ flagship product in the range is its R2-D2 from Star Wars. Bladez says its line has seen significant growth with the additions of the Volkswagen Campervan, Universal Despicable Me 2 Minions, Star Wars droid R5- D4 and a new life-size R2-D2. It is also showcasing a line of new licensed properties and fresh developments at AIS and
Toymaster this year. Meanwhile, Bladez’ radio controlled helicopter range covers entry-level products starting at £15 right up to hobby grade professional spy camera airplanes and helicopters, too. The latest range of
Interactive Gameplay 3 Channel Gyro helicopters feature choppers with transport winches, missile launchers, water sprays and bubble display functions. 02392 658 255
Further innovations from
Silverlit include the Space Nova indoor flying saucer and the Space Comet quadrocopter, that
performs flips. Flying Toys is also stocking the Porsche 911 Carrera and Mercedes- Benz supercars. 01702 295 110
May 79
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