SECTOR GUIDE: DOLLS & ACCESSORIES CHARACTER OPTIONS ZAPF CREATION
The Zelfs are quirky dolls with crazy hair, with ultra- rare dolls to hunt for. The Zelfs – developed by Moose Enterprises – are cute, friendly and each has its own personality, which is echoed in its shock of coloured hair and body art. There are also pocket money pencil topper dolls called Lil’Zelfs. Coming in plant pots, Series 1 will have 36 small Zelfs to collect (£1.99). There are limited edition characters available in matt, glitter and pearl finishes. Zelfs will also be released with 12 medium size dolls, including the ultra-rare doll Lucky Clover (limited to 10,000 units). Each comes with a hair styling
accessory and brush plus a charm that can be threaded
GOLDEN BEAR
Chloe’s Closet from Golden Bear sees Chloe, the main character from the cartoon series, brought to life in her own toy collection. A key line in the range is the soft fabric Dress-up Chloe Doll. Complete with two dress-up outfits for Chloe – Princess and Cowgirl – girls will also
ALSO AVAILABLE…
HTI is offering Silver Cross and Mamas & Papas doll prams and pushchairs, as well as Peppa Pig, Hello Kitty, Minnie Mouse and Tatty Teddy prams; Peterkin introduces the 15-inch Little Treasure baby with beanie bum, with a deluxe romper suit and accessories, as well as 14-inch Newborn Baby and more; Harrods is now stocking the full range of A Girl for All Time dolls from Daughters of History; Famosa UK launches its line of Nenuco nurturing dolls, accessories and play-sets in July; Smiffy’s Time4Fun range of girl’s toys and doll accessories are available such as the Princess Sets; New for Haba this autumn is Doll Victoria, Doll Felicitas and Steven, a football-mad boy with a baseball cap; Le Toy Van launches The Budkins Family, a new triple-pack in the range, which now consists of over 100 lines, as well as the Grandparents triple pack; New for summer is Best Years’ limited edition 40cm Rag Dolls which are hand made by a fair trade workers co-operative; Spin Master’s fashion doll brand La Dee Da turns ordinary into extraordinary this spring; Bigjigs Toys has extended its range of traditional plush dolls with four new additions including Abigail, Melody, Anna and Jenny; Jakks Pacific is presenting its Cabbage Patch Kids, Winx Club, My 1st Princess and Disney Fairies dolls; John Adams has The Girls World Styling Head, Georgina doll with long and soft brunette hair, as well as the Tiny Tears Classic doll; Vivid is pushing the official One Direction and Little Mix dolls, with new 1D versions due in October; Schleich’s Bayala range includes 36 hand-crafted elf doll figures and a new Ice Sleigh play-set.
76 May
www.toynews-online.biz
be able to enter her imaginary world. More soft, make-believe
play can be had with the Singing Chloe Ragdoll. The doll will become an instant friend, says the firm, as she sings two songs or talks with pre-recorded phrases. Or, for pocket money purchases, there are small
soft toys to choose from including Chloe in her everyday outfit, Chloe dressed as a princess or Chloe’s own favourite toy: Lovely Carrot. Alternatively, for miniature
role-play fun there are three figurine sets to collect, as well as Chloe’s Magical Dress-Up Closet.
The play-set includes Chloe, three outfits with a Scene Card relating to each, plus the Magical Closet itself. The products will be supported by the TV series, as well as marketing and PR activity. 01952 608308
sales@goldenbeartoys.co.uk
and worn by the Zelf, which comes with its own biography and storytelling themes. Large Zelfs dolls will add to the choice with glow in the dark, metallic or glitter finishes. The Zelfs play-sets include the Venus Fly Trap Spin Salon, with an exclusive Zelf. The brand will launch In
July backed by over 750 TVRs. A one-off magazine will sample Lil’ Zelfs to girls aged five to eight. There will be 36 Zelf- inspired stories and pages of activities. A girl’s press campaign will run through autumn, plus in-store events, social media pushes, regular webisodes and a creative writing campaign with schools called ‘Express yourZelf’. 0161 633 9800
The popular Baby Annabell (£47.99) will have a refresh for the 2013 autumn collection. My First Baby Annabell (£14.99) and My First Baby Annabell Baby Moves (£29.99) will both carry forward, too. New Baby Annabell accessories will also launch this year, including the Care Station (£44.99), Highchair (£34.99) and Rose Petal Bouncer (£34.99). The Baby Born Interactive (£39.99) line will also
IMC TOYS
continue into autumn. It has ten accessories and eight lifelike functions, plus new accessories. Dolls in the range include
Baby Born Interactive Potty Experience, Baby Born Interactive Bathtun and My Little Baby Born I Can Swim. My Little Baby Born Nappy Time, meanwhile, promotes both caring and nurturing
play patterns in little ones. Finally, new to the Chou Chou range is Chou Chou Mummy Make Me Better (£34.99). It comes with a variety of accessories and will hit retail in the autumn. 0845 0533 333
VIP Pets – ‘the coolest pets around’ according to IMC – launch this summer. There are six characters to collect, each with their own personality. In addition, there will be a special Christmas edition.
Little girls will love
brushing and styling the VIP Pets’ silky long hair into amazing designs. The VIP Pets Beauty Salon comes packed with ten exclusive accessories, works with real water, and is the
place for budding hairdressers to get creative, says the firm. The VIP Pets range will also be TV advertised. 01904 720908
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