FEATURE ALL-INCLUSIVES
Tourism Update AMResorts
COMING SOON The AMResorts Olympics…
AMResorts is asking agents to make bookings during May and June to Zoëtry, Secrets, Dreams & Now Resorts & Spas. Every booking made will jump hurdles to win Bronze, Silver, Gold or Olympic Record Breaker status.
The prizes on offer include: Goody Bags, Tea at The Ritz, an iPad2, Journey on the British Pullman, Overnight Spa Package for two, two tickets for a Premiership Football Match, two VIP tickets to The Brit Awards and more… And that's not all… AMResorts
will also be hosting a ‘Closing Ceremony’ party for all participants! Visit
www.amragents.com for
affected by the financial downturn with airlines, tour
operators and agents reporting good forward sales.
“The destination has also benefited
from new properties such as the Hard Rock Hotel. The chain, known for its rock-themed casino resorts is now promoting what it calls the ‘ultimate all- inclusive resort’ with everything paid. “This year we are taking part in seven
agent training roadshows, in Manchester, Preston, Bexleyheath and Portsmouth.”
Opposite page: Kids’ scuba programme at Sandals; Outdoor dining at Beaches Turks and Caicos; Centara Resorts launched all-inclusive packages in 2012.
SIRIPAKORN CHEAWSAMOOT Director UK Ireland and South
Africa, Tourism Authority of Thailand “Thailand traditionally hasn’t offered all- inclusive packages because eating out is not expensive and there are many restaurants to choose from, but Centara Hotels and Resorts launched the concept at seven of its properties last year, with meals and drinks included in the prices, and they have been a success. “They are especially popular with families who want an up-front cost, particularly during these more difficult economic times, so they can budget
more carefully. I want to encourage more UK families to visit Thailand; we are talking to a number of key hotel and tour operator partners to try to persuade more to offer all-inclusive deals.”
From The Front Line KIM BARBER
Product Manager Cosmos. “By using our Monarch
charter flights to Tobago we can maintain competitive prices on the most popular holiday option on the island – all-inclusive. Demand is growing so we have added a brand new hotel, the Magdalena Grand, the first to open on the island for over a decade.”
Founded in 2001, AMResorts provides strategy, sales, marketing and brand management services to the above exclusive resort brands in Mexico, the Dominican Republic and Jamaica.
www.sellinglonghaul.com • April 2012 61
further information and to register to become a Master Agent today! Master Agents receive access to
the latest special offers, sales kits, incentives and more. Good Luck!
Selling Tip
“Trading down to save money can be a false
economy. Take time to show clients what's included”
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