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SNAPSHOT NEW ORLEANS


NEW ORLEANS Feel The Difference In


BY JULIE BAXTER New Orleans is one of the hottest


destinations in the USA this year. In fact, the interest among UK travellers in the city and Louisiana beyond is growing year on year by an average of 15-25%. Escorted tours and cruising have seen


the most dramatic growth – including new combinations featuring an Amtrak rail journey – but fly-drives remain popular with independent travellers. Favourite itineraries explore Louisiana


and its neighbouring states with iconic cities, music, history and southern charm all part of the inspiration. New hotels in New Orleans include


hip, boutique products like the Hotel Modern and The Saint. And new river cruising options on the Mississippi are already proving popular. The French Quarter remains the beating heart of the city but other areas such as Frenchmen Street are gaining international recognition. Known as the district 'where the locals go', Frenchmen Street has a lively street vibe with music and fun both inside and out of the clubs. New Orleans continues to support its


trade partners by developing marketing campaigns with tour operators and participating in training events such as the Deep South road show (June) and the Visit USA road show (November). This summer delegates from New Orleans and Louisiana will also visit the UK on a dedicated sales mission.


Festival Fun Flag up events because there is always something going on in New Orleans! For music fans the Jazz & Heritage Festival runs at the end of April and early May: this year’s line-up includes Bruce Springsteen, The Eagles, Foo Fighters, Florence & The Machine and many famous New Orleans musicians. In the summer, The Satchmo Summerfest celebrates Louis Armstrong while Tales of the Cocktail festival is a four-day-long mixer in the city which invented the cocktail. The Southern Decadence festival was one of the first and largest gay festivals in the USA.


Further Information www.neworleansinfo.com 0800-652-8251


Top 10 Things To Do • Learn to cook Gumbo at a cooking school then purchase hot sauce and spices in the old French Market and recreate the recipes at home


• Take the new movie tour to see the sites of scenes in films like Benjamin Button, Pelican Brief and King Creole


• Enjoy street entertainers and explore art galleries in the French Quarter


• Step back in time and visit a Plantation such as Oak Alley or Houmas House and see the bayous from the water on an airboat tour


• Enjoy live Jazz and Rock • Drink a hurricane or other signature New Orleans cocktail


• Take a Mississippi steamboat trip • Walk in the footsteps of Pirates and playwrights on a walking tour


• Tax-free shopping for international visitors – from upscale to boutiques


• Taste the South, from café au lait & beignets to jambalaya, red beans and rice, shrimp and grits and bananas foster – New Orleans' food is unique


NEW ORLEANS  Top Selling Tips...


• Include a stop – at least three nights – in New Orleans on a Southern self-drive


• New Orleans is a major cruise destination, offering four major ships and three river cruise boats


• Check the festival calendar – there's over 50 a year


• Celebrity watch – New Orleans is a top US movie filming destination


• Shop tax free in New Orleans – take a photocopy of your passport with you


• New Orleans has Amtrak connections to several US cities across the USA


www.sellinglonghaul.com • April 2012 31


Where To Book It


COSMOS TOURS & CRUISES 0844 573 0668


www.cosmostoursandcruises.co.uk A 14-day escorted tour ‘New Orleans, the Old South & Florida’ is priced from £1569pp. It includes city sightseeing in New Orleans. Also included are Florida’s historical city, St Augustine, theme parks, flights, 13 nights' room-only accommodation and sightseeing.


NORTH AMERICA TRAVEL SERVICE 0845 766 0209 www.northamericatravelservice.co.uk A seven-night 'Louisiana Sampler' fly- drive itinerary, with three nights in New Orleans and two each in Lafayette and Baton Rouge, is priced from £1265pp, including flights, for travel in September.


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