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Innovations Honorees


iDataStart adsdata.ca


Description: All-new remote starter combines immobilizer bypass technology, OEM data bus integration, radio frequency remote control and telematics functions into one expandable and web-updatable hardware.


Key Selling Points: •Combines several technologies via web-upgradable hardware: Immobilizer by- pass technology and OEM data bus integration, radio frequency remote control,


telematics. Status: TBA (To Be Announced)


Cobra Electronics iRadar cobra.com


Description: iRadar combines industry leading detection technology with the power of the smartphone. It is the world’s first community-based detection system, which alerts live police as well as caution areas and red-light cameras reported by other iRadar users.


Key Selling Points:


•Compatible with iPhone 3G and later models; iPod touch 2nd and 3rd generation •Control radar detector settings from the iPhone (not available on iPod Touch) •Detects all radar and laser guns; provides 360-degree detection •MSRP: $129.95


Status: Available


Directed Electronics Xpresskit PKE directed.com


Description: The innovative new Xpresskit PKE is an aftermarket Pas- sive Keyless Entry system that allows users to unlock their car doors simply by walking up to the vehicle, or walking away to lock.


Key Selling Points: • Eliminates the need for keys


Status: TBA


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