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Coca Cola Enterprises continues to invest in education C


oca-Cola Enterprises (CCE) kicked off its national education competition, with the first regional final of the 2011 Real Business Challenge taking place on Friday 4th November, in Leeds. Since launching in 2003, The CCE Real Business Challenge has reached tens of thousands of young people across the UK. Accredited by Edexcel and linked to the national curriculum, it attracts a growing number of new schools each year, with Ridgewood School in Doncaster currently the reigning national champion.


The 2011 challenge focuses on sustainability in business and is being offered as part of Get Set, the official London 2012 education programme. Over 500 schools have entered this year - regional finalists will now compete for a chance to reach the national final, being held at Wembley Stadium in London on 25th January 2012.


National Language Championship for schools


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ocab Express, the online modern foreign languages (MFL) vocabulary learning application, has announced the launch of a free, week-long national language championship for all secondary schools in the UK and Ireland to take place during spring 2012. Supporting the current debate in education around encouraging and driving language learning, the Vocab Express National Championship is designed to engage and motivate young people in learning another language.


Following the success of the Vocab Express European Day of Languages Championship in autumn 2011, the Vocab Express National Championship will be officially showcased on stand U44 at the world’s largest technology in education event, BETT, in January 2012. To support and celebrate the importance of the many languages found worldwide, Vocab Express has introduced the National Championship to engage students in a selection of languages including French, German, Spanish, Italian, Mandarin, Arabic, Urdu and Latin.


Online resource for students opens a window on work


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free online resource has been launched to give secondary school students a personal insight into the world of work.


It has been created by the diversified technology company 3M with the help of its UK employees who have been filmed discussing their education and career experiences. 3M Careerwise (www.3Mcareerwise.co.uk) is aimed primarily at students aged 11- 14 – particularly those who are considering their choice of GCSE subjects. The website uses a questionnaire to help the students focus on what interests and motivates them and then matches their results with short video interviews of the 3M employees that share similar characteristics.


“The life experience of many students who are coming up to deciding what GCSE exams to take is largely limited to home and school,” explained John Klee of 3M. “We wanted to give them an insight into the world of work from those who have personal experience. We hope it will help the students with the decisions they face that could have an impact on their future careers.”


The 3M employees are based at a number of the company’s UK sites and range from a female engineering apprentice to senior managers. Their roles include engineers, buyers, sales and marketing professionals and technical, finance and IT specialists. Giving her support to the launch of the new resource is broadcaster Maggie Philbin, who has long championed the importance of students choosing science, technology, engineering and maths (STEM) subjects as a path to future careers. Maggie commented: “3M Careerwise is a great idea to get the students thinking about the types of careers there are out there and the qualifications they’ll need to pursue them.


“There’s still a wide misconception that doing science subjects at school tends to only lead to careers involving working in a laboratory. The experiences that the 3M employees share in the videos show that’s very far from the truth.” 3M Careerwise has been designed to inspire students who may use the resource on their own or during group class discussions led by school career advisers.


6 www.education-today.co.uk


Students from schools taking part will be able to log on and test their knowledge of vocabulary, using the innovative points and scoreboard system to gain points for their individual championship position as well as their school’s league table position. Schools will compete against other schools across the UK and Ireland for the top position, with real-time leaderboards tracking the action as it happens. A tiered system of awards will be presented to recognise the contribution and achievement of schools and individuals at an overall level, and separately for each of the eight languages. Awards to be won include the following:


The Challenge Cup, which will be divided into three leagues based on the student numbers registered at each school: large, medium and small. The award will be presented to the school that has the highest cumulative score of all students taking part. The Genius Cup will be awarded to the school with the highest cumulative score of its top 25 students. Championship Gold, Silver and Bronze level student awards, will be issued for the top-placed individual students overall and in each language. Justin Sycamore, managing director, Vocab Express comments: “We want to provide with the Vocab Express National Championship a free, innovative and easily accessible opportunity to inspire a love of languages in young people throughout the UK and Ireland. Students nationwide will be able to demonstrate, and simultaneously build, their knowledge of a foreign language by making the foundations – the vocabulary – more exciting and easier to pick up. We are excited to be unveiling it at BETT 2012, a hub of innovation and inspiration for education today that shares our goal in preparing the young people of today for the world of tomorrow.”


uFree entry to the Vocab Express National Championship is open to all secondary schools in the UK and Ireland. Current Vocab Express subscribers will be automatically enrolled. If you do not currently subscribe, please contact champs@vocabexpress.com to be registered as participating and for further information.


November 2011


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