FEATURE ADVERTISEMENT REEF MAGIC CRUISES
It’s a kinda Magic
Cairns is firmly established as the key gateway to the Great Barrier Reef where leading operator Reef Magic Cruises offers a magical marine experience
Queensland as their base, than any other port. Such popularity clearly confirms Cairns as the official gateway to the Great Barrier Reef. Once there, it is local family-owned business, Reef Magic Cruises, that many turn to first - a long-established provider of one of Cairn’s most highly- regarded Great Barrier Reef day trips, the Marine World Outer Reef Cruise. Guests travel aboard a spacious state- of-the-art fast catamaran to the all- weather Marine World activity platform. Travel time is sliced to under 90 minutes leaving five hours to enjoy the reef. Marine World is located on the
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premium outer edge of the Great Barrier Reef and flushed daily with clear Coral Sea waters. The site has been hand- picked for its high coral density and the overall quality of marine life with it’s distance from coastal rivers, islands and sand cays ensuring less floating sediment and maximum water clarity. Uniquely with Reef Magic Cruises, passenger numbers are strictly controlled to much less than the vessel’s capacity ensuring friendly, attentive service and a genuine feeling of space. With a crew member for every 11 guests, visitors are assured attentive small boat service with welcome big boat comfort. Reef Magic Cruises check-in counter
is conveniently located in the Cairns Reef Fleet Terminal, right on the door step of most major inner city hotels.
70 March 2011 •
www.sellinglonghaul.com
f the two million annual visitors to Australia’s Great Barrier Reef Marine park, more choose Cairns in Tropical North
Cairns-based clients currently travelling to Port Douglas to visit the reef should consider the convenience of Reef Magic Cruises to avoid the need for early starts, extended itineraries and up to two hours of unnecessary coach transfers. At the reef a range of options suit all
activity levels from the non-swimmer to the most adventurous. They include:
IN-WATER ACTIVITI E S • Unlimited snorkelling with friendly instruction for the beginner – all equipment supplied
• Biologist-guided snorkel tours • World class certified diving utilising a dedicated dive tender
• Helmet diving and introductory diving with no experience necessary
DRY ACTIVITI E S • Glass Bottom Boat (40 seat) & semi- submersible tours (28 seat) with private trips available for groups
• Underwater observatory with fish feeding demo by a marine biologist.
• Affordable reef-scenic helicopter flights – a great pre-booked package option
Marine World facilities include a spacious sun-deck, changing rooms, personal lockers and fresh water showers. Morning/afternoon tea plus a delicious hot/cold buffet lunch are also included in the day with vegetarian and seafood options as standard. Currently in their fourteenth year of
operation, Reef Magic Cruises has invested heavily in its product including the installation of the new Marine World Outer reef pontoon and helicopter pad
in 2004 followed by the upgrade of their primary vessel to the current $5 million Reef Magic II fast catamaran, new air- conditioned semi submersible craft and dedicated tender for certified divers. Within the last 12 months, a new
helmet dive facility has been installed at Marine World and a 40-person glass bottom boat introduced as another standard inclusion for all guests. Jeff Cameron-Smith, sales & marketing
manager for the company said: “Our passenger statistics show post-arrival passengers from the UK/Ireland have been coming our way in good numbers since day one, but it’s only recently that the trade has started to really take notice.” Reef Magic Cruises did its homework
and identified a clear need for a Cairns based, full-service pontoon operation tailored to the western market. What they deliver is just that, at a premium outer reef site with reduced passenger numbers, less travel required and up to two hours more activity time at the reef. Cameron-Smith added:“Our research has shown that when shopping around
for a reef excursion a cruise which delivers plenty of inclusions, a relaxed schedule and comparatively low visitor numbers is exactly the formula UK clients are looking for. Our task now is to educate the trade that quality alternatives do exist and then ensure the positive visitor reports filter back to the key wholesale decision makers. This all takes time but feedback we are currently receiving is certainly encouraging.”.
WHE R E TO BOOK IT Reef Magic Cruises is available as an affordable day tour option for independent travelers or as an included highlight in the itinerary of various short stay and escorted multi-city itineraries. AAT Kings:
www.aatkings.co.uk APT:
www.aptouring.co.uk Freedom Australia:
www.freedomaustralia.co.uk Premier Holidays:
www.premierholidays.co.uk Rates are available direct from Reef Magic Cruises or via your preferred inbound operator in Australia.
MORE INFORMATION
Jeff Cameron-Smith – Sales & Marketing Manager E:
jeff@reefmagiccruises.com T: +61 7 4031 1598, +61 409 071 551 (mob) W:
www.reefmagiccruises.com
Join their Facebook page for regular updates reefmagiccruises .com
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