COMPANY NEWS Entertaining challenge


Visitors to the Edinburgh Festival were able to take advantage of the newly-installed RingGo pay-by-phone system, which has replaced the mPark phone service. Pressure was on the


RingGo team as the City of Edinburgh Council stipulated that the new service had to be in place before the start of the seven different Festivals. Edinburgh’s status as


a World Heritage City meant an adaptation of the standard signage, with less prominent stickers and the Council’s branding incorporated. Te previous supplier


had used a different payment system, which necessitated a voucher in the windscreen. Anne Snelson,


marketing manager for RingGo, explained why this provided a set of challenges: ‘In all our


previous phone parking takeovers, while there have been differences between the services, we’ve always transferred one “ticketless” service to another. In Edinburgh, as well as encouraging new users onto the service, we needed to encourage existing customers, by explaining that they no longer need a physical voucher, and they don’t need to press any buttons on the machine.’


CAR PARK COMES IN FROM THE COLD


A SLICE OF GREEN TECHNOLOGY


Artwork celebrating Sheffield’s heritage decorates the latest car park from Q-Park. The Rockingham Street site is famous as the area where the cutlery works and the Assay Office, which issued hallmarks for precious metals, stood. With space for


more than 530 vehicles, the new facility is equipped with free buggy and umbrella hire, a shoe shine machine, 24-hour CCTV and even a heart


CORRECTION


In the August issue we reported that ParkingPal is to be installed in Welwyn Borough. Parkeon is co- provider of ParkingPal with Parking Applications.


46 SEPTEMBER 2010


defibrillator machine. The new car park


has electric car charging points, a floor coating that absorbs spilt fuel and is cleaned using 60 per cent less water than is standard. The car park is an eye catching landmark thanks to its green façade. Adam Bidder,


Q-Park, said: ‘We are encouraging the people of Sheffield to help us name this car park, just as they named one of our other car parks The Cheesegrater.’


Car park operator Parking Professionals has been awarded the management contract to operate the Wimbledon Bridge House car park, or the ‘Fridge on the Bridge’ as it is known locally. The five-year management agreement will include a thorough refurbishment of the car park and additional features will include


a breathalyser, buggy loan, full car wash and valeting services. The Wimbledon-


based company has 30 years experience in car park management and a 100 per cent record in achieving Safer Parking Scheme Park Mark awards for its car parks. The Bridge House car park has been awarded Park Mark status maintaining that record. Managing director


Simon Burnett, said: ‘One of our strengths, respected across the parking industry, is Parking Professionals’s ability to achieve record levels of space utilisation and hence revenue in all our managed car parks. Our goal is to offer a safe parking environment and to offer real customer service to encourage repeat custom.’


Pole position for Azra


Two members of the JBW Group team have helped raise £28,000 for Great Ormond Street Hospital through a collection at the British Grand Prix. Azra Jennings and


Carole Kenney spent a day at the Silverstone track, and Azra won a bottle of champagne after being crowned top fundraiser.


www.britishparking.co.uk Azra Jennings and Carole


Kenney and the rest of the fund-raising team with Lewis Hamilton


Newsdesk: 01223 273526 editor@britishparking.co.uk


Festival goers were able to use


RingGo’s pay-by-phone system when parking in Edinburgh


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