This page contains a Flash digital edition of a book.
OutDoor 2010 OutDoor again!


Europe’s premier outdoor exhibition opens its doors on July 15th to the 18th at Friedrichshafen, on the shores – give or take a few miles – of Lake Constance.


T


echnology overload, urbanisation and a desire to return to basic values mean that an ever increasing number of


people yearn to escape to the countryside and experience the great outdoors. OutDoor 2010 will attract 860 exhibitors from 39 countries to Lake Constance to unveil the latest product developments to the outdoor community and map out future trends. “The international character and number of


exhibitors have never been greater than at OutDoor 2010,” says Messe Friedrichshafen CEO Klaus Wellmann, expressing his delight at the six- percent increase in the number of exhibitors. This business get-together enjoys growing popularity among a large number of market players from Asia and America who see visiting the OutDoor as a highlight of their annual calendar of events. Nearly all members of the European Outdoor Group (EOG) will be present at Friedrichshafen. “OutDoor is the world’s leading outdoor trade fair and we have every reason to be proud of it,” says EOG President David Udberg in the run-up to the 17th edition of the trade fair. OutDoor 2010 is open from Thursday through


Sunday, 15-18 July, for trade visitors only, (Thursday through Saturday, 9:00 a.m. to 6:00 p.m., and on Sunday from 9:00 a.m. to 5:00 p.m.). The OutDoor app is available from mid- June. It offers all key information on OutDoor, including a list of exhibitors, events, shuttle buses and more, and is available for download free of charge at www.outdoor-show.com.


18 SGB OUTDOOR AUGUST 2010


Teva’s SS11 range unveiled at OutDoor


Teva will be showcasing its hugely anticipated Spring/Summer 2011 range at stand number B3 500 at OutDoor. Earmarked as the most innovative and exciting Teva range to date, highlights include a brand


new water performance shoe for men and women: the Gnarkosi. Having earned a reputation for defining the ‘water shoe’ with the likes of the award winning Itunda, Teva has excelled again with a brand new design for 2011. Designed in collaboration with professional wakeskaters, the Gnarkosi boasts incredible performance in the water and is set to yet again redefine this category for a new generation of water lovers. Showcasing the entire Spring/Summer 2011 range including brand new Point of Purchase materials, Teva’s aim at Friedrichshafen is to project its vision for the future, moving forward the Teva


revolution. To book an appointment with a Teva representative at OutDoor please email: shaun.jameson@amg-footwear.co.uk


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23
Produced with Yudu - www.yudu.com