p.20-21 footwear focus 8:FOOTWEAR NEW TEMPLAT 10 08 20/07/2009 13:32 Page 21
Footwear Focus
and after the thaw that made everything rather
DETAILS:
of their shoe sales and marketing. ZeroG
®
is another
muddy. Let me tell you, I was worried. They are one. This describes “a lightweight shock absorbing
smart boots and I hoped to have a few years wear midsole with athletic construction for instant and
from them and by risking them in such conditions I
Hush Puppies
®
Worry-Free
lasting comfort. So light . . . they are almost
Suede
®
has been treated
might ruin them in no time. But, Hush Puppies
®
during the tanning process to
weightless”. I can vouch for what looks like a sturdy
Worry Free Suede® boots have been treated during
make it scuff, stain and water
boot being light. I did a lot of walking at the
the tanning process to make them scuff, stain resistant. Water beads up and point-to-point and found they were indeed light and
and water resistant.
rolls away, leaving your feet dry
comfortable over uneven ground.
These boots were true to their slogan, the water
and the suede soft, supple and
The name Hush Puppies was coined, according to
looking like new. Easy care, just
beaded up and rolled away, leaving my feet dry and
brush and go. Repels Water.
the press release, when a “Wolverine (Hush Puppies
®
the suede soft, supple and looking like new. I returned
Resists Scuff and Stains.
parent company) employee observed that his friends
from both events able to brush the boots and easily barking dogs were instantly silenced when fried
restore them to their original condition.
Prices
cornmeal balls (also known as hush puppies) were
Hush Puppies seem to have an ® for every aspect
We tested the ladies WARM
thrown at them.”
boot from the AW08 collection,
which retails at £85. Other
Worry-Free Suede
®
products
in Hush Puppies AW09
collection include The Hat-
tie boot, which retails at
£110 and the Lilliana shoe
at £65. As for men’s, the
desert boot is £65 and
Silverstone is £65.
THESE BOOTS WERE TRUE TO THEIR SLOGAN, THE WATER BEADED
UP AND ROLLED AWAY, LEAVING MY FEET DRY AND THE SUEDE
SOFT, SUPPLE AND LOOKING LIKE NEW. I RETURNED FROM BOTH
EVENTS ABLE TO BRUSH THE BOOTS AND EASILY RESTORE THEM
TO THEIR ORIGINAL CONDITION.”
AUGUST 2009
•
FOOTWEAR TODAY
•
21
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