www.comms-dealer.com
VIEWPOINT
BX Q4 extn sales dip
talkingsense
to 1.2 million in Western Phil Hambly
Europe. This means that
Rocom Sales and Marketing Director
North America has now
achieved a penetration
rate of 52 per cent, up from
41 per cent in the same
quarter of last year. This
compares to 29 per cent
penetration in Western Advances in technology and the uses to which they
Europe, which is ahead of are put mean that we are accustomed to talking about
the global average, which change and how it affects our businesses. Now, with the
sits at around a quarter acquisition of Rocom by Nimans, we are dealing with a
of extensions deployed. different kind of change. While Nimans in its new guise
the above 100 extensions market share. However, in will further consolidate its position as the industry’s largest
market dipped by only one the above 100 extensions The IP extensions market distributor, it isn’t complacent. The distribution sector had
per cent in comparison to market, Cisco is the front grew by 15 per cent revenues of around £10m 25 years ago. That figure has
Q4 2007. This means that runner with a 24 per cent compared to Q4 2007, now multiplied many times over and we have competitors
manufacturers who have a market share, followed by with the highest growth whose expertise we respect. Our task is to integrate the
greater focus on the below Avaya. Meanwhile, Nortel rates in the Asia Pacific functions of the sector’s two largest players so that an
100 extensions market captured 10 per cent of region. The growth rate in even stronger proposition can be made to resellers.
have so far experienced the above 100 extensions North America remains in
tougher market conditions market during Q4 2008. double digits compared Our people are adapting to change and customers will soon
as a result of the global to the same quarter of last benefit from its effects. The distribution business model has
macro-economic Global IP Extensions Market year at 13 per cent. Cisco been refined over the years and it is successful because it
environment, said MZA. North America still leads the continues to lead the IP can implement change in response to the channel’s needs
market for IP deployments, extensions market, followed quickly. So you can be certain that the one thing that won’t
Panasonic continues states the report, with more by Avaya and Mitel. n change for Rocom customers is the commitment of its people
to lead in the below than 1.5 million extensions For more info on MZA’s to your support regardless of their corporate identity.
100 extensions market, deployed to the desktop market reports please visit
maintaining its 17 per cent this quarter, compared
www.mzaconsultants.com
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