NEWS
www.comms-dealer.com
Channel offer
SpliceCom
Vendor unveils Aura
pulls in best
for free billing
architecture to ease
ever results
complex integration
SPLICECOM notched up record
SWITCHLESS distributor Micro- sales levels during Q1 2009, with
SPECIAL REPORT
talk is looking to increase the best ever UK sales revenue, best
appeal of its channel proposition international sales revenue, backed LAST month Avaya unwrapped
by offering resellers a free white up by the most number of systems Aura, an architecture that inte-
label billing platform. and handsets shipped. grates communications across
The new system has been SpliceCom’s CEO Sean Hard- multi-vendor, multi-location and
launched ahead of a new whole- ing commented: “We’ve seen an multi-modal businesses.
sale-only venture from the com- impressive growth in both our UK According to Avaya, Aura sim-
pany, called MTNetwork, due to and International sales during the plifies comms networks, cuts costs
be announced on 1st May. first quarter of 2009, which is very and delivers voice, video, messag-
The billing platform has been much down to the hard graft that ing, presence, web applications etc
developed in-house and works with our channel partners have put in to employees anywhere.
all of Microtalk’s current products.
Paul Havel
over the past six months. The new architecture, available
It includes direct API and con- Sales Director, Paul Havel. “We’re “There is no doubt that the globally this month, is anchored
Kevin Kennedy
nects to carrier platforms, and can not going to charge them just to availability of the new PCS 560 by the Session Initiation Protocol to reduce trunking costs by 20% to
handle tariff design and invoice run the invoices. Because this is and PCS 570 IP handsets have (SIP)-based, open standards Aura 60%. With this new architecture,
generation, as well as blocking calls our own system, if a reseller wants proved to be door openers for us, Session Manager, which centralises the way we communicate is defined
on overdue accounts. to integrate it with a system they’re but the leg-work still has to be communications control and appli- by the applications and the user,
“A lot of resellers are being currently using, so long as there’s done to close the deal and win the cation integration. not the network.”
charged between four and five per- an XML feed or an API we can business, particularly in the current Session Manager orchestrates Abner Germanow, Director of
cent for billing,” says Microtalk’s customise it.” tough economic climate.” communications applications and Enterprise Comms Infrastructure
Harding stated that 85% of systems by decoupling applications Research at IDC, noted: “Each step
Atia Solutions undergoes
SpliceCom’s sales originated from from the network. As a result, in the migration from TDM to
the UK, and he believes a ‘clear services can be deployed to users IP communications has to deliver
company image facelift
channel strategy’ ensures that depending on what they need rath- operational and business benefits
products are not over distributed, er than by where they work or the in the face of dealing with a hodge-
ATIA Solutions has undergone a standing and belief in our custom- enabling partners to win business capabilities of the system to which podge of legacy and new infrastruc-
facelift with a company rebrand ers that Atia Communications can and retain margin. they are connected. ture. The recession has turned the
and new-look website. design and deliver every aspect of “All of these things are impor- Kevin Kennedy, President and attraction of reducing communica-
Simon Mitchell, Sales Director, their communications roadmap.” tant, but they become increasing so CEO, Avaya, stated: “We’ve seen tions complexity and cost into a
stated: “The market has changed Patrick Copping, Commercial when times are tough,” commented some organisations use SIP routing business imperative.”
and customers want a single source Director, added: “Atia Solutions Harding. “Pull them all together
supplier, able to supply everything will be trading under Atia Com- and you can begin to understand
related to communications. munications, a name that illustrates why we and our channel partners
Executel gains new status
“The new website and identity a wider portfolio of services and have enjoyed such a fantastic start EXECUTEL has achieved Micro- “As a Microsoft Certified
are designed to instill the under- our expertise in the delivery.” to 2009.” soft Voice Specialist status. Tim Partner with the added Unified
Price, MD, said: “We specialise Communications competency
Avaya awards Nimans
Unicom wraps
in the deployment of voice, data, Voice specialisation, our customers
mobile and video to help busi- can be confident that they are
up pilot test on
nesses reduce costs, improve their partnering with a qualified vendor
Diamond in enterprise
organisational efficiency and that can deploy Microsoft’s latest
WLR3 platform
empower their people. UC voice technologies.”
NIMANS has reinforced its posi-
tion as Avaya’s Distributor of the UNICOM has successfully com-
Year for the UK and Ireland by pleted pilot testing of integrating
Increase in Unig192 ed Comms
securing Diamond Distributor ISDN2e on the Openreach WLR3
Status in the enterprise sector, Equivalent Management Platform.
adoption among colleges
enabling the distributor to better Universal Utilities, which trades SHORETEL has observed Colleges spread across multiple
support resellers serving the lucra- as Unicom and also owns Titan a growing uptake of Unified campuses are seeing significant
tive top end of the market. Telecom, began the ISDN2e pilot Communications by schools and cost saving and efficiency gains
Nimans’ Systems Sales Director, testing at the beginning of February colleges in the UK as they look by transforming their communica-
Phil Adams, stated that Enterprise
Phil Adams
using Singularity’s WLR3 solution. to transform communications by tions networks, said the vendor.
Communication Group (ECG) through a rigorous assessment of “Titan Telecom was designed to making staff more accessible to Mark Swendsen, MD, EMEA,
Diamond Status creates a ‘major our capabilities and what we were operate on WLR3 only. Ensuring colleagues and parents, while also ShoreTel, stated: “UC is a powerful
opportunity’ for the distributor as able to deliver from a service per- the full Openreach product set is under pressure to reduce costs. way to help teachers become more
it allows the company to sell to spective. Having ticked every box available to us is important and As a result, ShoreTel has found accessible, while enabling them
resellers operating at the higher end we are now in a prime position to we have been working closely with that new UC alternatives are being to maintain control of how they
of the market. deliver the highest levels of service Openreach to drive forward the considered, adopted and rolled-out manage their communications, and
Adams said: “In order to achieve to those resellers serving the major development of features,” stated at a rapid pace throughout the allowing them to focus on the most
ECG Diamond Status we had to go enterprise market.” Chris Earle, Operations Director. education sector. important thing – teaching.”
12 COMMS DEALER MAY 2009 www.comms-dealer.com
12 .indd 1 24/4/09 09:06:20
Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56