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FURNITURE RENTAL


packages and choose different styles and colourways to meet the ever important budget. At what is often a very unsettling time during pre-departure, such personal involvement could make all the difference in helping relocating families


and


individuals connect with their new home and feel in control. “Our service has been around for


more than 30 years, both in the UK and globally. We have a long heritage and an established reputation,” says Karen Counterman, director of sales and marketing at Roomservice by CORT. “Most people already recognise that


furniture rental can be a really cost- effective way for expatriates to furnish a long-term rental home overseas while waiting for shipment and clearance of their household goods. However, assignees who rent furniture for the full duration of their assignment can also shorten their pre-departure period and minimise the stress of moving in a cost-effective way. Best of all, when the assignment comes to an end, we simply take it all away, hassle free” says Karen Counterman. “Our service is available for terms of


1 to 36 months, which makes furniture rental really flexible, less expensive and disruptive than staying in serviced accommodation or hotels until their own furniture arrives,” she adds.


Roomservice by CORT


sponsored the 2019 Festival of Global People. To read coverage see page 6.


PUTTING CONTROL AND COMFORT IN ASSIGNEES’ HANDS Furniture


rental is a very agile


solution. Established providers such as Roomservice by CORT (a Berkshire Hathaway company) can fit out and furnish an entire home, from more than 300 lines of furniture, homeware, linen, electrical items and even white goods, lighting and kitchen equipment, at short notice and to individual budgets. A full turnkey service, home from home. Customers can also tailor their


IS FURNITURE RENTAL IN YOUR RELOCATION AND GLOBAL MOBILITY SERVICES RFP? One of the great benefits of bringing all the apparently disparate elements of the global mobility and relocation worlds together – from destination service providers (DSPs), relocation management companies (RMCs), serviced apartment operators, intercultural and peer-to-peer support, executive and transition coaches, international schools and education consultants, to academics, in-house global mobility expertise and assignees themselves – is that it builds a strong evidence base so everyone can consider the shared challenges through different lenses. For Karen Counterman, speaking to


Relocate Global at the Festival of Global People, one of the challenges is raising the profile of furniture rental. With short-term assignments on the rise – not to mention the rapidly escalating


sustainability agenda – renting furniture can make a lot of sense, practically, commercially and ethically. However, within global mobility itself,


part of the challenge is getting the service into the relocation and global mobility supply chain. “Many employers’ relocation and global mobility supply chains have yet to move on to keep up with their people’s needs,” says Karen Counterman. “We have many longstanding partnerships with our clients who recommend our service when appropriate. This is always the best way for the corporate client to be given all options and choose the best path for their employees. “Yet, I recently spoke with an in-house


global mobility specialist who hadn’t considered furniture rental as an option for RFP before now. Educating corporate mobility personnel is absolutely key for our service,” she explains.


OPENING UP CONVERSATIONS AROUND FLEXIBILITY AND CHOICE Highlighting again the cross-functional approach and how problems in one area can be solved by looking at it from another perspective, Karen Counterman’s involvement in the Festival of Global People’s roundtable discussions about engagement enabled people to see the opportunities. The conversations revealed more


fully the challenges relocating families face and, by having this much broader appreciation of the services on offer, how each service provider can be more solutions-focused. “Today’s employees want choices, convenience and the opportunity to customise,” says Karen Counterman. “Corporate mobility programmes also increasingly expect flexibility and choice from their external partners. This is where Roomservice by CORT excels and where we believe we must be included as a consideration for all relocating employees in future.”


To learn more visit www.roomservicebycort.com


Keep up to date with the latest property news, visit relocateglobal.com/residential-property


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