Focus on College Kit Superstar hoods MANTIS WORLD Providing plenty of appeal for colleges W
ith ever more higher education establishments themselves promoting an ethical and
environmental policy, itʼs now a pre- requisite for many that their merchandise is properly – and meaningfully – accredited.
While this doesnʼt signify the end to the cheap and cheerful leaversʼ hoodie (the modern equivalent of the signed shirt, photo or books from previous days), it does require a different approach for those supplying – or wishing to supply – any official college, uni or school merchandise.
The Superstar range of hoods and sweats has been the subject of a marked uptake by many universities over the past year due to the premium quality and hand feel, with the various certifications held by the brand more
FRUIT OF THE LOOM On trend for college students O
ne trend thatʼs really holding its own in 2017 is the oversize look, with college students seeking out garments that are big in size not just style. If you want to offer your customers this look without resorting to a risky seasonal fashion buy, then Fruit of the Loomʼs Classic Sweats deliver this trend perfectly. The Classic Hooded Sweat, Classic Set-in Sweat and Classic Raglan Sweat are icons of the brands range and can easily be sized up to satisfy the oversize look. Apart from their aesthetics, these sweats are great for colleges and universities looking for a high quality, ethically made garments that will represent their brand perfectly year after year.
The Classic Hooded Sweat is available in 20 colours for men in sizes S to 2XL and 16 colours for lades in sizes from XS to 2XL, the unisex Classic Set-In Sweat and Classic Raglan Sweat are available in sizes S-3XL and S-2XL respectively. The Set-In comes in 11 colours and the Raglan 13 colours. Each is made from 80% cotton and 20% polyester (280gsm) for outstanding everyday comfort. For on trend college students Fruitʼs Classic Sweats are a must this summer.
www.fruitoftheloom.co.uk Classic Hooded Sweat
than making the grade in terms of ethical credentials. The classic Superstar pullover hood, available for the first time this year in charcoal grey and a deep forest green is suited to both embroidery and print; the weighty 330gsm and smooth, peached surface providing perfect bases for both. While the physical and tactile properties of the garments are undeniably obvious in wear, itʼs also important not to ignore the importance of hanger appeal or indeed how things look when photographed, in flat form, for web sales. The Superstar hoods provide plenty of appeal in that area too: neck taping, waffle fabric inside the hood lining, and flat stitch seaming providing a visible indication of its premium nature.
www.mantisworld.com
www.printwearandpromotion.co.uk
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