Focus on Hospitality & Catering


Branding through colour


To open our annual look at the latest garments in the hospitality and catering sectors, Laura Dutton, marketing team leader of Premier Workwear, discusses how you can help your clients create a stylish front-of- house space with staff uniforms at the heart of it.


L-R: PR150, PR158, PR154 and PR151 T


he hospitality industry thrives on first impressions – from the moment a guest walks through the door, their dining experience begins.


Well-presented front-of-house staff should be on hand to meet-and-greet and set the tone for what lies ahead. The culinary scene across the globe is diverse with so many unique concepts popping up, from dinner in the sky to afternoon tea under the sea! Whatever the concept – quirky or quaint – there should be a common


| 66 | November 2024


theme through the company logo, menus, staff uniforms, interiors and furnishings.


Create a cohesive look As a branding expert, you can help your client create a cohesive look by using colour through their uniforms. Use a Premier colour card and encourage them to choose a palette of several shades from the Colours Collection where there are bib, waist and pocket aprons in up to 62 colours. To show you how effective this can be, I have selected four beautiful pastel


shades from the collection and brought this to life. Embracing the latest trends for simplistic Scandinavian décor, you can see how Premier Workwear has taken this palette and built a sense of harmony with complementing furnishings and accessories. You can create plenty of different looks for your client, simply by using a combination of aprons, shirts and tees from Premier’s hospitalitywear collection. Why not order a colour swatch card and the latest copy of Premier’s Artisan magazine for more ways to create inspirational team uniforms?


www.printwearandpromotion.co.uk


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80