Industry News
Hybrid Services becomes official printer partner of Crewe Alexandra FC H
ybrid Services has become the official printer partner of Crewe Alexandra
Football Club.
The company has signed a three- year deal with the League Two club to provide technology and expert support for its printing operations. With opportunities that include signage, first team and replica kits, awards and décor, Mimaki’s broad range of printing technology enables the club’s marketing team to investigate new creative avenues. Peter Mitchell, director at Hybrid Services, said: “We’re starting by decorating Crewe Alexandra’s large function suite, that has been renamed ‘The Hybrid Lounge’.
“As a showcase for both the club and the capabilities of Mimaki’s printing and cutting solutions, it’s the perfect opportunity to add some vibrant and engaging design to an area of the stadium that many visitors will see.”
Phil Thomas, director of Hybrid Services, said: “Hybrid has always had a strong connection with the
Crewe area, with its original offices located in neighbouring Nantwich, when the company was formed.
“We moved to our current location in Crewe in 2006, and many of the Hybrid team live in and around the Crewe area, so it’s very exciting to become more involved with our local club.” James Beckett, Crew Alexandra FC’s head of commercial, said: “Like
Hobkirk adds DTG and DTF to portfolio H
obkirk Sewing Machines, known for its range of Ricoma embroidery machines, has now added Ricoma direct to film and direct to garment printers to its product line up. It offers two DTF machines, the Revel Duo DTF-1202TA, which uses a 300mm film and the Revel DTF-2402T, which uses a 600mm film for higher producers. The Vision DTG/DTF Printer offers a 400x500mm printable area. Ricoma printers, heat presses and accessories are now on show in Hobkirk’s brand new print studio and available for demonstrations both in person and by video call. The team has received in depth training from Ricoma technicians supported by the CEO of Ricoma Europe, Messi Zhou.
| 10 | November 2024
any large sports business, Crewe Alexandra has wide ranging printing requirements and we were keen to explore opportunities with Hybrid that could expand our capabilities. “We work with a variety of local and international businesses and support numerous community projects, with print playing an important role in how we present the club.”
Big New Products Trade Show
declared a success T
L-R: Jiuying Liao, Ricoma technician, Mark Hobkirk, Hobkirk managing director, Messi Zhou, CEO Ricoma Europe and Marcus Gannon, Hobkirk director
he Big New Products Trade Show and The Big Wearables Trade Show took place on Wednesday, September 25 at Emirates Old Trafford, Lancashire Cricket Club and was declared a success by suppliers and visitors alike. Steven Johnson of Indigo Promotions said: “It’s a great show, and a local one for us, so it’s a good chance to chat to suppliers and get to see what’s new in person.”
Exhibitor Andrew Williams of Laltex Group Promotional Merchandise added: “We’ve experienced a real rush on our stand this morning – it’s one of the biggest shows we do and it’s on home turf, which makes it even better!”
The events are now in their seventh year.
www.printwearandpromotion.co.uk
L-R: Stuart Morrison, Phil Thomas, Peter Mitchell, and Lee Bell
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