Industry News
Infinity Inc branches out with planting and conservation initiative
I
nfinity Inc has ramped up its sustainability goals by teaming up with a pioneering environmental conservation organisation.
The branded merchandise and uniform supplier has teamed up with Ecologi to plant trees and fund climate change projects across the globe, while encouraging clients to opt for more sustainable products and garments.
Infinity Inc has seen a major increase in sales throughout 2022 for its eco-friendly merchandise and sustainable garment range. The Leeds-based business already works closely with leading sustainable brands and powers its own production facility by solar panels and uses electric vehicles for customer deliveries.
Founded in 2019, with the mission to collectively halve the world’s carbon
M
emissions by 2040, Ecologi is a B Corp-certified social enterprise that facilitates the funding of verified carbon reduction projects and responsible tree planting around the world.
Pledging to plant a tree for every order containing a sustainable product or garment, a target of 10,000 trees has been set for the first year of the partnership. The partnership has also supported two new wind power projects in Honduras and Mexico preventing the emission of over
450,000 tonnes of CO2 every year. Darren Cohen, CEO and managing director for Infinity Inc, said: “This is a very positive, strategic partnership for us and comes at a time when our commitment to the environment is beginning to have a major impact on the way we do business. As climate change and fashion waste continue to be key issues in the industry, the demand for greener products is expected to grow extensively and we are fully geared up to be at the forefront of the market.”
Ecologi’s reforestation and restoration projects are all community-driven. Working directly with local communities enhances stewardship, education and employment opportunities. For Earth Day 2022 Ecologi partnered with entrepreneur Steven Bartlett to encourage businesses to take action on climate change.
Mutoh Europe introduces hazard free sign and display ink
utoh Europe has announced the EMEA release of a pioneering sign and display CMYK ink
set – called MS51 series.
Available in litre packs and specifically developed for Mutoh’s new AccuFine piezo drop-on-demand print head technology integrated in the latest XpertJet Pro printer line-up, the new MS51 inks do not require health and safety pictograms and are also gBL free. The inks are ideally suited for long term outdoor and indoor signage applications. Stephan Heintjens, product marketing
The new MS51 inks
and product application manager for Mutoh Europe, said: “With our MS51 inks, we definitely fulfill the requirements of today’s sign professionals with regards to outdoor and indoor signage applications: wide media
compatibility including heat sensitive substrates, superior colour gamut, vibrant prints, unrivalled gloss preservation of prints, three years outdoor UV durability, low odour, excellent abrasion and chemical resistance. “The MS51 inks are also future-proof. Taking into account the current CLP regulations, they do not require any danger or hazard pictograms and do not contain gBL (gamma-Butyrolactone). In addition, our MS51 ink formulation contains a new mix of evaporating liquids which will substantially improve the drying behaviour of the output.”
Roland DG study shows a third of shoppers avoid shops with badly maintained storefronts
A
study conducted by Roland DG across the UK and Europe has revealed that over a third (35%) of shoppers avoid entering shops with badly maintained storefronts, and a third (29%) are less likely to spend money in them. The overall findings from the study suggest certain sections of the high street need a significant facelift if they are going to mount a recovery post-COVID. Three quarters (75%) of the 1,531 shoppers polled across the UK, France, Germany, Italy and Spain admitted at least one in every five shops on their local high
www.printwearandpromotion.co.uk
street had a badly maintained store front. A similar percentage (76%) had either seen zero improvement in the problem over the last three years or felt it had worsened. The study was conducted by Roland DG as part of an overall campaign to promote the value of better storefronts to the economy and society. Supporting the company’s initiative to engage in storefront makeovers and support independent retailers, Roland DG has provided exterior makeovers for Yum Yum’s Café in Manchester, clothing retailer Rak Uniforms in Birmingham
and charity shop El Desvan in Alicante, Spain. The refurbishments included new branding, signage and window vinyls created and fitted by Roland DG customers, and exterior paint jobs. The day after Rak Uniforms’s storefront makeover and compared to the same day in 2021 vs. 2022, card payments were up by a staggering 83%, the number of sales were up by 14% and the average sale amount was up 54%.
• For the full story visit
www.printwearandpromotion.co.uk November 2022 | 9 |
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76
