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FESPA Review


Reflecting on the event, Mimaki said FESPA 2026 reinforced the industry’s appetite for technologies that deliver flexibility, creativity and business growth. The company reported strong interest across its portfolio and believes the exhibition successfully demonstrated how its customer-focused innovation strategy continues to help print providers adapt to changing market demands and explore new revenue opportunities.


and TrueVis AG-640. Together, these solutions underline Roland DG’s continued focus on helping customers expand into new applications, from signage and interior décor to industrial customisation and personalised production. “The show itself proved highly positive, with strong engagement from both existing customers and new prospects exploring diversification and on-demand production opportunities. Live demonstrations were central to the experience, allowing visitors to see the practical value of flexible, high-mix workflows in action. “Ultimately, FESPA Barcelona reinforced both the resilience of the print sector and the pace at which it continues to evolve. For Roland DG, it was an opportunity not only to showcase innovation, but to strengthen relationships, listen closely to customers, and demonstrate how its expanding portfolio supports long-term business growth.”


HP Mimaki’s stand at FESPA Karis Copp Media


FESPA 2026 once again demonstrated why face-to-face events remain so valuable. As an agency supporting businesses across different print segments, to Karis Copp Media one of the biggest benefits of the show is the opportunity it creates to strengthen existing relationships and build new ones.


‘Collaboration’ was definitely one of the words that summed up FESPA 2026. Many of the most interesting conversations centred around partnerships, integrations, and businesses working together to solve customer challenges. Whether it’s conversations on the show floor or in the bar afterwards, there’s always a genuine sense of people looking to create opportunities together, and this year was no different.


For a business like KC Media that attends to support clients and stay up to date with the industry, it provides an invaluable opportunity to hear directly from the market. What better way to understand customer priorities, problems, and sentiment? When it comes to long-term success, these insights can often be just as useful as the leads generated during the event itself. FESPA 2026 showed that print is an industry that is increasingly connected, collaborative, and focused on innovation through partnerships, and KC Media believes it will be one of the defining themes shaping the sector over the coming years.


Roland DG


Stephen Davis, director of global marketing at Roland DG said: “Roland DG returned to FESPA Global Print Expo in Barcelona with a clear objective – to bring our newly launched brand promise, Make Your Mark, to life on a global stage. As one of the first major opportunities since the brand’s April debut, the event marked an important shift from announcement to activation, giving visitors and media the chance to experience the brand and its direction firsthand.


“Across the stand, Roland DG showcased a comprehensive portfolio of digital printing solutions, spanning eco-solvent, UV and direct to object technologies. Highlights included the recently launched TrueVis VG4 Series and EU2-1000MF, alongside previews of upcoming innovations such as the VersaObject IO-300, VersaObject RC-300


| 70 | June 2025 HP Latex FS70 W Brother


FESPA 2026 proved to be an outstanding success for Brother, as visitors from across the garment decoration and print industries experienced the company’s latest hybrid DTG and DTF


www.printwearandpromotion.co.uk


HP put customers firmly at the centre of its showcase, demonstrating how its latest large-format technologies are helping print service providers (PSPs) unlock new growth opportunities. The portfolio on display – including the HP Latex FS70W, the wider Latex range such as the R530, 730W, 830W, 630W, and R2000 Plus with the Neolt Factory automatic sheet feeder, as well as the newly launched HP DesignJet Z6 and Z9⁺ PostScript Plus Edition – demonstrated how businesses can expand into higher-value applications like signage, décor, and event graphics while boosting productivity and efficiency.


The show itself was highly positive from a customer engagement perspective. The booth experience focused on real-world applications and end-to-end workflows, allowing visitors to see how hardware and software – particularly HP PrintOS Production Hub – work together to streamline operations, reduce manual tasks, and enable more agile, scalable production environments. Live demonstrations of the HP Latex portfolio provided tangible proof of how PSPs can diversify their offerings and drive new revenue streams.


Noteworthy moments included the announcement of the new DesignJet series, designed to make high-quality, professional output more accessible to small and medium-sized businesses, further broadening the reach of advanced print capabilities. Overall, FESPA 2026 demonstrated how HP is enabling customers to move beyond production, leveraging innovation, automation, and sustainability to scale their businesses and stay competitive in an evolving print landscape.


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