What’s New: B&C Collection
Driving an incredible transformation!
The fibres sourced by B&C for ALL its cotton-based* styles are now 100% sustainable! *T-shirts, Polo shirts, Sweatshirts
F
rom today, B&C is committed to sourcing 100% sustainable fibres for ALL their cotton- based styles. Conventional cotton is now sustainable cotton, polyester is now only recycled, whilst their organic / organic in conversion styles remain unchanged.
Most significantly, B&C has replaced ALL conventional cotton by Better Cotton. Now, when you buy conventional cotton products from B&C, you are supporting more responsible cotton production through Better Cotton. This isn’t just change; it’s a revolution positively impacting the majority of B&C’s collection.
What’s new from January 2024? The conventional cotton used to make B&C cotton-base styles has been replaced by Better Cotton. Better Cotton’s mission is to help cotton communities survive and thrive, while protecting and restoring the environment.
The conventional Polyester used in B&C T-shirts, Polo shirts and Sweatshirts has been replaced by post- consumer Recycled Polyester
ORGANIC/ORGANIC IN CONVERSION REMAINS All organic and organic in conversion cotton products from B&C remain the same.
WHAT THAT MEANS FOR YOU 1/ Same product – styling, fit, quality, printability
2/ Same price positioning – competitive 3/ More sustainable – thanks to B&C’s choice of fibres
B&C SUSTAINABILITY GOES BEYOND FIBRES 100% Oeko-Tex®
www.printwearandpromotion.co.uk Sans titre-2 1 6/11/23 17:26
100% Fair - Fair Wear Foundation LEADER
B&C also embraces the Oeko- Tex® standard, which ensures that its products are free from harmful chemicals, making them better for both the planet and people. This commitment to chemical-free products sets the standard for responsible textiles, ensuring styles look and feel goo too.
Caring for people is just as important as materials for B&C. By partnering with the Fair Wear Foundation, they set a remarkable example in ensuring fair treatment and working conditions for textile workers in their position as FWF leader. It’s a pledge to support the livelihoods of those who craft the clothes we love.
100% Green Warehouse B&C’s logistics partner is a pioneer in ethical and responsible business management. Based on the UN Sustainable Development Goals,
H.Essers continuously invests in a sustainability programme focused on 3 key areas: climate action, staff well- being and clean, renewable energy. The revolution is here, and B&C is leading the change. Are you ready to embrace the power of exceptional, responsible products that not only meet your needs but also drive change for people and the planet? The choice is yours, and the future is more sustainable than ever.
www.bc-collection.eu/ December 2023 | 33|
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