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Industry News


Survey shows demand for UK-made goods is increasing


A


survey carried out by Make It British has found that over two-thirds of UK consumers are now more likely to buy UK-made products than ever before.


1,282 UK consumers were surveyed to assess the current demand for British- made products. The survey found that 69% of consumers say that they are more likely to buy products that are made in the UK now than before Brexit and the pandemic, and that they are willing to pay up to 20% more for UK-made goods. The survey also found that 79% of shoppers prefer to buy UK-made products in-store


from an independent shop or small business, rather than from big corporations or large online retailers.


When it comes to the reasons why consumers would choose to buy UK-made products, the preservation of UK manufacturing, the desire to create jobs, and lower their carbon footprint were all key considerations, but 90% of survey respondents thought the government could do more to encourage people to buy UK-made goods and support businesses that manufacture in the UK, with many wishing to bring back the ‘Buy British’ campaign from the 1960s.


Kate Hills, the founder of Make it British,


said: “Shoppers are really keen to buy made-in-the-UK products now, because they know that there is a direct connection between buying British and growing the UK economy. According to the Offi ce for National Statistics, the sale of UK-made products is currently worth around £359 billion a year, but more could be done by the government to help increase this fi gure, as demand is defi nitely there. I’d like to see all government procurement prioritise UK-manufactured goods wherever possible. It would help the UK to meet some of its environmental targets if we weren’t shipping products in from all over the world. “


DecoNetwork and DTFMagic come together to create new revenue streams for decorators


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he team at DecoNetwork has offered its support for the new direct to fi lm transfer process in collaboration with its UK partner TheMagicTouch. Together with the technical team at TheMagicTouch in the UK, a selection of garment transfer templates and process guidelines are now available on the DecoNetwork site for the commercial production, management and reselling of full colour transfers. This offers the DTF user another revenue stream to consider. From uploading artwork to the


DecoNetwork online designer module, right through to the production management area, the powerful DecoNetwork Business Hub is where the printer, will have full management control to streamline their day-to-day


business with greater effi ciency. Along with an artwork approval option and the ability to correct ready-made print fi les as well as fully detailed production worksheets, DecoNetwork is a powerhouse of tools providing an artwork approval option, the ability to correct readymade print fi les, fully detailed worksheets and much more. Jim Nicol, managing director of TheMagicTouch in the UK, said: “Under our DTFMagic brand over the last year we identifi ed a number of users of the DTF technology wanted something simple and manageable that they could bolt on to their website to enable them to offer a transfer production service, and in doing so, creating a new revenue stream into many new markets. Having the ability to produce


transfers that can be shipped anywhere in the world for fi nal application opens up great opportunities for those wanting to do so.”


The DTFMagic offering includes the new desktop DTF printer from Mutoh, alongside the original DTF600 R-Jet Pro model offering production capabilities of up to 15sq m per hour, complete with automatic fi nishing unit.


MyWorkwear makes history with UWR as team joins Praga’s first one-make race series


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yWorkwear will continue its successful sponsorship of the University of Wolverhampton’s Racing Team (UWR) through the 2022 season, which sees the team join the new Praga Cup.


The Praga Cup is the Czech car manufacturer’s fi rst one-make race series, a race summarised as an absolutely unique and exciting championship, like nothing the UK has seen for years.


James Worthington, managing director of | 14 | April 2022


MyWorkwear, said: “We are so pleased to announce that we will be supporting the UWR team for a fourth season as the team’s workwear sponsor. After such a successful season in 2021, we are looking forward to kitting out the new infl ux of students in their branded


University of


with our fellow sponsors, we are proud to be supporting the future of engineering and manufacturing and look forward to cheering the team on from the grandstands for another year.” In addition to this,


Wolverhampton Racing Team’s Praga car sponsored by MyWorkwear


team kit and are excited to see what they can achieve in the Praga Cup. Together


MyWorkwear has recently become a member of Midlands Aerospace Alliance to supply the aerospace industry with quality workwear and uniforms.


www.printwearandpromotion.co.uk


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