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Instagram Advice


on Instagram W


hen it comes to marketing your


business on Instagram


it is a forever changing platform and one that can be pretty hard to keep up with, so let’s take a look at the three most important things you should be focusing on right now to grow your business on Instagram.


Instagram reels


With Instagram announcing that they are no longer a photo sharing app and


Three easy ways to 10x your business


Did you miss Instagram expert Estelle Keeber at Printwear & Promotion LIVE! back in February? Well fear not! In this article, she gives her top three Instagram tips.


are focusing on becoming a video and entertaining platform, it is important to take this change into stride and find out how you can create successful content and work with the algorithm changes.


You have probably seen reels all over Instagram, they are one of the most popular features on Instagram and everyone should be having a go at creating them!


What are reels? Reels are short, fun videos to share onto your Instagram feed and can be up to 60 seconds


long. Thee reels feature is very popular and creative and there are so many trends to recreate! You can add audio, filters, and different effects. Why should you use them? Reels make content much more fun and users engage with video content more! It is also a great way to increase your visibility and even be featured on the explore page! Reels are entertaining so they can be kept very light-hearted and you can experiment and see what works for your account!


Creating reels can increase your chances of being discovered and seen by a bigger audience and can even land you on the explore page! Reels are great to create more brand awareness reels can be used just like any other content format to direct people to sign up, make a purchase and many other call to actions that your business may use. Reels can increase your engagement more than a regular feed post.


Instagram stories


First of all, if you don’t use Instagram stories… then start using them! Instagram stories are so quick and easy to use and anyone can use them. It is one of the quickest ways to help raise visibility.


| 48 | April 2023 www.printwearandpromotion.co.uk


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