Industry Event
www.parkworld-online.com
Industry Icon (Supplier) Benoit Cornet
BoldMove Nation Benoit Cornet, a trailblazer in the themed entertainment industry, has made exceptional contributions throughout his impressive career. As the founder and CEO of Alterface Projects and now as the
co-founder and CEO of BoldMove Nation, Benoit pioneered interactive theatres and media-based dark rides by pushing boundaries with award- winning concepts and smart strategies. This significantly impacted the EMEA region and beyond, while inspiring many other suppliers with his strong vision, bringing high-quality attractions within reach of regional
inspires creativity and innovation whilst keeping his team on track.
A Career of Innovation and Leadership Projects BV. Driven by a passion for enhancing visitor experiences through technology, he quickly grew the company into a major industry player. His motto, “Enjoy the Ride,” inspired his team and led to groundbreaking theatre, and the non-linear Erratic Ride. The Popcorn Revenge ride at Walibi Belgium, featuring the innovative Erratic Ride, won multiple awards vision brought Maus au Chocolat to life in Phantasialand, Germany, which is still widely recognized as one of the finest interactive media dark rides.
Best Roller Coaster Hyperia
Thorpe Park supplied by MACK Rides amusement park innovation and thrills. As the hypercoaster developed by Mack Rides, Hyperia not only redefines what is possible in coaster design but also sets a new standard for guest experience. We firmly believe Hyperia deserves the Parkworld Excellence Award for its unparalleled engineering, innovative features, and transformative impact on Thorpe Park Resort. Hyperia roller coaster technology. Utilizing the latest advancements in materials and engineering, Hyperia combines strength and flexibility, ensuring a smooth
breathtaking ride elements speak for themselves.
feet, Hyperia is the tallest coaster in the UK. It accelerates riders to a breathtaking speed record. The ride includes unique elements such
zero-gravity roll over a water body, providing riders with a never-before-seen experience. The overall airtime on this ride is outstanding and certainly plays a huge roll when it comes to guest satisfaction and re-ridabilty.
Best Marketing Initiative
Pleasure Beach Resort’s digital van at Thorpe Park on Hyperia’s opening day
Pleasure Beach Blackpool
Through media monitoring we identified that whenever Hyperia was talked about in the media, nine times out of ten it was followed by a negative reference to Pleasure Beach Resort “losing its title” and no also talked about us in a negative light. But rather than feel defeated, we identified an opportunity. After all, everyone loves an underdog, right? Rather than resigning ourselves to being “second best”, we decided to
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turn a negative into a positive and use it as a platform to showcase our and flip the conversation in our favour. day, displaying some very important messages. Each message had its record by 1 foot? How petty (almost as petty as us hiring this van.)”
OCTOBER 2024
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