MARKET REPORT: EUROPE Lightning at Furuvik


A return to form in Europe


We examine the European market as the market experiences strong recovery from the aftermath of COVID-19, capitalising on change and reaching new heights with everything from attractions to visitor attendance


Reflections on 2023


pandemic having largely dissipated and strong visitor numbers for many parks across the region. Indeed, some parks have enjoyed record-breaking attendance, including Toverland in the Netherlands, following the expansion of its Avalon area.


T 16


he European attractions industry enjoyed a solid 2023 overall, with the fallout from the COVID-19


As we head into 2024 - with the market


currently estimated at USD 1.27 billion - this report will examine the activities of parks throughout 2023, while looking at what to expect over the coming 12 months and beyond.


Highlights across the region Chessington World of Adventures saw the opening of World of Jumanji in the spring of 2023. Based on Sony Pictures’


two billion USD film franchise, £17 million World of Jumanji land boasts the world’s only Jumanji-themed coaster, Mandrill Mayhem - a launched steel shuttle wing roller coaster by Swiss manufacturer Bolliger & Mabillard. The land is also home to two more rides, Mamba Strike and Ostrich Stampede. Furuvik opened its electrifying launch


coaster, Lightning, in June 2023. Manufactured by Vekoma, the coaster is


PARK WORLD Handbook & Buyer’s Guide 2023/24


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