Flying Theatre
www.parkworld-online.com A roar-some experience
SimEx-Iwerks tells Park World what it takes to meet operator demands
A
s a world leader in cinematic attractions, SimEx-Iwerks specialises in the design and
build of 4D Experiences, FlyRide Flying Theatres and a wide range of motion- based theatres, in addition to developing and operating fully-themed attractions including The Simpsons in
4D.To this end, the business has been busy working on projects for brand-new attractions, as well as existing ones that want to produce new films. What has definitely increased is the demand for licensing of films. On the production side, we see more projects that
are not produced for a specific flying theatre but for licensing in different attractions. As a world leader in cinematic attractions, SimEx-Iwerks specialises in the design
and build of 4D Experiences, FlyRide Flying Theatres and a wide range of motion- based theatres, in addition to developing and operating fully-themed attractions including The Simpsons in 4D. With over 30 years of experience delivering quality entertainment with broad
appeal, SimEx-Iwerks’ goal is always to create immersive and memorable experiences – something it has already done for hundreds of locations across the globe. Recently, the brand has observed that flying theatre operators now want multiple
films, allowing them to offer combo ticket packages and thereby increase ticket sales. Looking ahead, operators are going to want films that differ from the standard destination-themed fly film. Mike Frueh, senior vice president, licensing and distribution at SimEx-Iwerks, says:
“There are only so many mountains and waterfalls you can fly over. Operators need to be able to change films more frequently. SimEx-Iwerks plans to release multiple films over the next few years. Frostbite: Dino Island III will be our latest film, and will be available in summer 2023.” SimEx-Iwerks’ Dino Island attractions have been the most popular dinosaur-
themed ride experiences of all time. Since the mid ‘90s, audiences in over 30 countries have been thrilled and captivated by the universal and endless appeal of Dino Island’s dinosaurs. FROSTBITE – DINO ISLAND III continues this highly successful legacy, combining cutting-edge multimedia and flying theatre technologies with world-class storytelling. “Our previous Dino Island films are the most successful, widely distributed ride
films in our catalogue,” says Frueh. “We are excited to release this high-action custom film for both our FlyRide and 4D Theatres. The show will work as a stand- alone experience as well as a fantastic complement to dinosaur-themed special exhibits.” In this latest chapter, Dino Island is an extraordinary place off the coast of
Antarctica, where dinosaurs have been preserved deep within permanently frozen ice caves. Dino Island Adventures has begun offering tourists the chance to see these amazing specimens up-close, as well as explore the unique tropical habitat found within the island’s dormant volcano. However, without warning the jungle portion of the tour must be cut short when
34
strong tremors are felt. The volcano suddenly erupts and the ice caves experience dramatic flash melting. Heading for home as quickly as possible, visitors are stunned to run into unfrozen, very alive, and very hangry dinosaurs. When the only path to safety is blocked by the world’s fiercest predators, they face a daunting choice: confrontation or escape over a towering cliff. “It has been a lot of fun developing the next chapter of the Dino Island story”
says Richard Needham, SimEx-Iwerks Entertainment’s creative director. “We want this attraction to really showcase all the best attributes of flying theatres and 4D Experiences, from the ride dynamics to the environmental effects. We’re taking advantage of all the cutting-edge storytelling tools available today to make that happen.” FROSTBITE – DINO ISLAND III is the perfect fit for FlyRide Flying Theatres as
well as 4D and Motion Theatres, all in stunning Ultra High Resolution, High Frame Rate 3D. SimEx-Iwerks boasts an expansive film catalogue to complement its cinematic
technology. Developed in partnership with the world’s best studios - including Warner Bros., Disney, and the BBC - it has created hundreds of shows ranging from blockbuster brands to wildlife documentaries and seasonal holiday favourites for worldwide distribution. Popular titles include THE POLAR EXPRESS 4D Experience and Ice Age: No Time for Nuts 4D. Simex also produces original film content including Mowgli’s 4D Jungle Adventure, Rudolph the Red-Nosed Reindeer 4D, and, of course, its all-new FROSTBITE – DINO ISLAND III.
FEBRUARY 2023
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44
