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CONTENTS


4 NEWS


The latest news from the industry. 8 EVENTS


GIO rounds up everything you need to know about the upcoming industry events.


9 DATA, INSIGHTS & AI


Andrew Fairbank, FullStory’s VP EMEA, highlights how iGaming brands can use data and insights to stay ahead of the competition.


10 PAYNEARME


Leighton Webb, VP and GM of online sports betting and iGaming at PayNearMe, provides an insight into what players are looking for in their payment experience.


11 SPORTRADAR


Florian Geheeb, SVP, product sales – fan engagement, spoke to GIO about how operators can market their products to customers using data and AI.


12 HONORÉ GAMING


Christophe Casanova, COO at Honoré Gaming, delves into the opportunities available for operators looking to enter Africa.


8 14 PRODUCT SHOWCASE


The hottest new slot and mobile games on the market.


13 FIRST LOOK GAMES


Elliott Resnick, managing director at First Look Games, highlights the most effective ways to promote new game releases.


14


From the publishing of the UK Government’s Gambling White Paper to the ban on gambling sponsorships from Premier League football clubs, this has been a very busy month for the sector with a lot of changes to keep up with. It will be interesting to see how it all unfolds in the coming months. In this issue we’ve focused on the benefi ts of data and AI in the online gaming sector with key insights from FullStory’s Andrew Fairbank and Sportradar’s Florian Geheeb. Elsewhere in this issue, PayNearMe’s Leighton Webb talks about what players are looking for in their payment experience and Christophe Casanova, COO at Honoré Gaming highlights the opportunities available for operators looking to enter Africa. Later in this issue, to accompany our regular Product Showcase we’ve included a Q&A with First Look Games’ Elliott Resnick about the most effective ways to promote new game releases.


Last but not least, we are excited to announce the launch of the Gaming International Online app. Available for download via the App Store or Google Play, you will have access to every issue of the magazine delivered straight to your IOS or Android device. What’s more, users can set notifi cations so they never miss out on the latest issues. I hope you enjoy the issue!


Anjali


GIO MAY 2023 3


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