INTERVIEW WITH VLADIMIR DOKOV
Interview with Vladimir Dokov Casino International’s Matt Broughton spoke with EGT’s CEO, Vladimir Dokov.
often means making decisions that align immediate business needs with our long-term strategic vision, while maintaining focus on people and performance.
MB: Are there any over-arching goals for the company to achieve in 2025? VD: Our main goal is to continue to strengthen our position as one of the leading global manufacturers and suppliers of gaming equipment. We are focused on expanding our foothold in established markets while strategically entering new jurisdictions with high growth potential.
Among our top priorities are further enhancing the digitalization of work processes, as well as the increasingly widespread application of artificial intelligence across various processes within the company. These efforts are essential to driving efficiency, innovation, and long-term competitiveness.
MB: Are there any prevalent trends in the sector right now that EGT is looking to address? VD: At EGT, staying ahead of industry trends has always been a core part of our strategy. Our work remains deeply player-centric, focused on
Matt Broughton: What is the secret to being a successful leader of a global gaming company for more than 20 years? Vladimir Dokov: Undoubtedly, being a successful leader requires a combination of many personal qualities and long-term vision. I believe that one of the most important is the ability to create a culture where people feel genuinely heard and empowered to express their ideas. It’s essential to foster an environment that not only encourages open dialogue but also values and defends diverse perspectives. Setting clear goals and motivating teams to pursue them with focus and commitment is equally important.
That mindset has been fundamental in keeping our company among the key players in the industry for more than two decades.
MB: As the CEO of EGT, what are the biggest challenges you face on a daily basis? VD: Challenges are a natural part of leadership, especially at the executive level. Every day I face situations of varying complexity, which I view as opportunities to grow and gain perspective. In my experience, the key to navigating any difficult situation lies in striking the right balance between the interests of everyone involved. As CEO, this
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understanding evolving behaviors, expectations, and preferences in order to deliver more immersive and rewarding experiences. We are continuously developing innovative solutions that enhance player engagement, extend gaming sessions, and elevate the overall experience. By anticipating customer expectations and responding with precision, we ensure our products remain relevant, competitive, and aligned with the future of the gaming industry.
MB: How is climate change, energy use, or sustainability entering the conversation in hardware-based gaming? VD: Sustainability has long been part of our agenda at EGT. Our production takes place in buildings constructed or renovated using materials that meet all modern energy efficiency requirements. We do not use solid fuels in our production activities. The main part of the materials for our products are supplied by Western European manufacturers of low-carbon steel, or the so-called “green steel”. As a result, we have reduced carbon emissions into the atmosphere many times over. Residual materials are responsibly recycled, contributing to a more circular production cycle.
In line with our broader commitment to
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