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MACAU BUSINESS By Tony Lai By Paolo A. Azevedo Ahead of the game
Macau-based gaming equipment supplier LT Game is now targeting product innovations and global expansion, following establishing a dominant presence in Macau’s live multi-game (LMG) segment and the opening of a new assembly factory, overseas showrooms and offices.
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n Macau casinos, LT Game Ltd, a gaming equipment and technology provider, has entrenched itself over the past decade and more with its acclaimed live multi-game (LMG) product. The Macau-based company is now on the cusp of expanding its horizons, exploring further product innovation, and tapping more overseas markets.
Jeju will be as big as Singapore in terms of Gross Gaming Revenue, predicts Lawrence Teo. The Chief Operations Officer and Vice President of Dream Tower, the tallest Integrated Resort under construction on the Korean destination island, explains to Macau Business why Lotte Tour decided to enter the casino business and create a landmark. All bets are on making the casino resort the crown of the tourism jewel the company has been dominating for four decades
Jeju – the new Singapore
Known as the sole provider of LMG systems and terminals in Macau, LT Game recently unveiled the latest generation of its live multi-game system, Black Coral, in late November. Accompanying this release was the introduction of the Speedwave slant-top cabinet, available in three formats capable of accommodating not only the new LMG system
but also other electronic table games. Both the Black Coral system and the Speedwave cabinet are expected to be available in the market in the first half of 2025.
Eddie Au, LT Game’s Chief Operating Officer
36 JANUARY 2025 M
acau Business – From Lotte World, a major recreational complex [with the world’s largest indoor theme park, in Seoul] to an integrated resort with casino in Jeju. A different beast. A
natural evolution? Lawrence Teo – Business is the same. But building
a landmark. M. B. – The group [Lotte] has created other landmarks in different types of business. Why would this be different?
to do the Dream Tower in Jeju. Lotte here is being just a family company; we’re a different company [Lotte Tour]. It’s not going to be [just] the tallest and the largest building in Jeju, that’s just the hardware. We say that a landmark should be the most visited destination, where tourists will go to eat, shop and maybe [visit] our observation deck. A must-visit point destination. Because of the hardware, and also the software.
A standout feature of the Black Coral system is the integration of artificial intelligence capabilities, according to Eddie Au, LT Game’s Chief Operating Officer. This advancement enables the system to provide strategic guidance to players during gameplay, leveraging insights from past results to suggest wagering options for upcoming bets. For casino operators, the incorporation of AI in this new system opens up avenues for a diversified range of side bet options tailored to the unique preferences and behaviour of each gaming venue’s clientele. “The system’s AI will be trained differently across each casino,” he states. “[Its] sophisticated architecture allows flexibility for each operator to create or shape their own LMG, which truly belongs to you and only you.” Moreover, the user interface of the Black Coral system introduces a fresh approach by integrating familiar single and two-finger gestures commonly utilised on mobile devices for placing wagers and control, enhancing the overall user experience.
RISING LMG DEMAND In the aftermath of the Covid-19 pandemic, Macau’s gaming market has witnessed a
M. B. – What are the main goals that you definitely
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