CASH HANDLING/MANAGEMENT Future Gaming Europe F
uture Gaming Europe has been in the gaming industry since 1990. We started providing field repair services for local slot clubs in Belgrade. Soon we noted that there
were functionalities that operators needed to improve turnover, which we could provide. So, the first device we produced was a key on credit board that would increase the speed of loading credits onto a machine. Our initial management product was a slot accounting system capable of automatically reading the machine’s electronic and/or mechanical meters and would produce a few basic reports and soon we added a basic jackpot feature to the system. In the past 20 years we have redone the
product twice from scratch and have included options like player tracking, cashless operation, TITO, promo play, raffle games, marketing, and analysis. Our latest eFLOOR+ system does the same
as the first system we made but it is just 5% of all functions available today. There is no technological resemblance naturally as the power of our latest product is many hundred times compared to our first system. eFLOOR is and has always been a modular
system. Modularity allows the operator to tailor the system to their current needs and not pay for options that they will not use. Some jurisdictions prohibit use of certain system options. Examples are where cashless slot operation is not allowed and to have to buy these modules would be a direct waste of money. Future functionalities may be implemented when the operator is ready for them and it will also be easier to handle financially.
In this business high level intense
development is a major factor in success and to date, more than 50,000 man/days have been invested in this department. The beast called eFLOOR is now capable of covering almost all aspects of a slot management and we are yet to step into the live gaming sector. All our modules are now multi-site aware so players holding an account with a multisite operator may freely move between the casinos collecting perks as though playing in just one. A multisite jackpot was recently introduced and is currently seeing its first installation. A new high resolution 6.5” ultrawide player tracking touch screen display was also recently introduced giving the player a
completely new experience and very soon to come is an NFC payment solution. The systems backend is also expanding, mainly on the marketing side with several new campaign algorithms introduced. We are of course working intensively on implementing the latest technologies in all areas of the management system and the direction is to integrate the player as much as possible in the operator’s services like point redemption into credits, F&Bs, gifts etc., various bonuses through campaigns, external games such as jackpots, raffles. The possibility
to pay everything directly from the players account without having to use real cash is our current focus and this is extremely appealing to players making playing very comfortable. So, cashflow integration, marketing diversity enhanced business analysis and top player excitement is our ultimate direction, but we are aware that this is practically a never- ending story; there will always be new ideas to develop that will go alongside with new technology and lifestyle trends. Gone are the days where there were just slots and coins on the floor; the days of eFLOOR are here.
MARCH 2021 33
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