Widthwise 2025


Duncan Smith, country director, production, Canon UK & Ireland


A number of respondents commented that the industry is currently at a bit of a crossroads. As more and more businesses chase the same work, they have found themselves either having to


ahead of their competitors. What is your advice to a PSP who is struggling to know what to do in this scenario?


Q5


 an expert in one particular area to stay


 are feeling either very optimistic or


Q6


mildly optimistic about their business for the next two years, which is great news. How do you expect this to translate into your own business?


26 | Widthwise 2025 | www.imagereportsmag.co.uk


In a competitive landscape, it‘s important that PSPs consider the unique needs and demands of their customers and continue to invest in capabilities that match these needs. Providing a quality end-product and excellent customer service will continue to set PSP’s apart and give them an edge in competitive tenders.


If PSPs look to diversify their offerings, selecting wide-format devices with enhanced media versatility gives them the flexibility to reach new markets and grow their customer base. With an expansive portfolio on offer, our focus at Canon is matching customers to wide-format devices that are tailored to their specific needs – whether that be increasing productivity and automation, improving the quality of prints, or expanding media versatility. As a market leader in large-format devices, Canon provides a hand-in-hand service to its customers, assessing each customer on an individual basis, and pairing them with a suitable device.


Jessica Shorten Hood, product manager, C&I, Epson UK


This so-called ‘crossroads’ is a natural and healthy stage of industry evolution. It’s a moment of reflection that brings with it immense opportunity. Whether a PSP chooses to diversify their offerings or specialise deeply in a niche, the key is to understand market trends and align them with their own strengths and passions.


If the pandemic taught us anything, it’s that adaptability is essential. Whether it’s shifting from B2B to B2C, embracing online platforms, or moving from mass production to customised output, PSPs should build their business model around what excites them most, while staying agile enough to pivot when needed. There’s no single ‘right’ path, just the one that works best for your goals and your customers.


Just last year at drupa 2024, we witnessed first-hand the increasing appetite for wide-format print, and this momentum continued at FESPA this year. As such, it’s an exciting time for wide-format printing as we continue to develop our product offering and bring the latest innovation in production print technology to our devices.


That optimism is absolutely contagious, and we share it. Epson is continuing to innovate and deliver solutions that meet the evolving needs of a fast-paced industry. With each new product launch, we’re focused on pushing the boundaries of quality, productivity, and sustainability.


We believe this wave of confidence from PSPs will translate into deeper collaborations, greater demand for our technology, and more opportunities for us to support businesses of all sizes. It’s an exciting time, and we’re committed to growing in tandem with our customers.


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32