thebiginterview H
i Simon congratulations on your new role at DNA Studios.
Please could you tell us a bit more about the company and what you do in your newly appointed role? What plans do you have to drive business forward? Hey, thanks for the congratulations and sure it will be my pleasure. So I work now for a company called DNA Studios and in particular right now on our NFT/Blockchain based game, Kitsumon, we will go into more detail on the NFT’s and Metaverse part in a bit but the game itself is under the MOBA (multiplayer online battle arena) genre on a Play 2 Earn mechanism too. I am honored to have the Head of Marketing role where I will be overseeing all the partnerships, communications and awareness of this incredible game and space. I am very fortunate to be involved in two of my big passions now, both gaming and blockchain!
So what’s the latest in the world of gaming? How is the gaming market evolving, what are players now expecting? If you remember, I spoke last year about the way gaming was moving mostly to blockchain technology and around the NFT/ P2E (Play to earn) mechanism. We have all been hearing about the ‘Metaverse’ recently too and this is something that is going to spice up significantly more so as time goes by. You only have to look at what Meta are doing (formally Facebook) and the likes of Microsoſt buying out Activision, Sony - Bungie to name a few, the Metaverse and next gen gaming is afoot! Many players now delve into what is called the Play 2 Earn games,
where they get paid for participation, loyalty and their time. Te mechanism of blockchain itself is quite incredible and allows this kind of participation mechanism. You will probably find many people leaving the ‘normal’ jobs and going into some form or P2E or even activity to earn (this as a small example could be simple things like completing tasks, exercise etc.) via tokenomics payments, a new era of reward. However, as also mentioned in a previous interview I did with
PCR, we are also utilising blockchain to be able to interlace various game items/avatars together (gaming becomes interoperable) and we gave the example of the film Ready Player One. People ask how is that kind of World possible, this is where blockchain (and crypto) comes in to play. We are on the brink of gaming greatness but some argue a social dilemma on the other hand too. Te Metaverse itself is not just one thing or one project, it will be made of a virtual land, you can buy items, buy property (yes you can now get mortgages in the Metaverse) and have more control, be who you want to be (to an extent and within regulations etc. of course). Tis is a big step for the transition to VR/AR on a mass scale.
What tech peripherals are you seeing a rising demand for such as AV/AR and gaming tech? Well, for sure VR is growing massively, I for one just got the Oculus
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Quest 2 (kindly given to me) and it is crazy. When you couple this with the Metaverse principles it takes emotion and sensation of gaming to another level. AR in itself is quite amazing but we only really see this through our phones right now. Tis is a really big success right now in the Blockchain/Crypto World with the ability to purchase NFT’s as an example, digital collectibles for one, that you can use AR and place virtually in your room or street via your phone. NFT’s though do not just stop at collectibles, you can sell houses as NFT’s and remove many intermediaries but maybe we can touch on that later! Te concept of VR/AR will change though in the near future, you will see developments in chipsets for humans (yes you read that right) where there are currently multiple patents going through, with potential of AR integration into the retinas and brain frequencies, seeing things with your own eyes virtually/digitally
instead of through screens. Tis is where we potentially take gaming away from physical peripheral requirements to just using our minds. On the tech side I would also add things like Omni-Treadmills
and body sensor suits (to be able to feel impacts/sensations from activities in the VR/Metaverse world). I for one would love an omni treadmill so I can launch myself around on a round of Rainbow Six!
What about the Metaverse what’s going on in this space and how are you involved in developing this? Well this opens up many opportunities for many people, virtual meet ups, gaming, exploration, education etc. For me personally, the focus within gaming is the ability of jumping into various games and worlds and interacting with other people and/or even creatures/ battles and so on. You will see a lot of sports clubs opening up to virtual seats, right now you can watch football on your sofa via VR but be sat in a stadium seat live with people around you, meet up in the virtual bar aſterwards etc., or take yourself to Venice (I did this in my lounge last week!) literally taken on a walking tour around my living room but in Venice. At Kitsumon we have just finished what is called the INO stage
(Initial NFT offering) the chance for people to purchase our creatures (Kitsu) eggs ready for the hatch day in the near future. Tese will be turned into 3D models and be able to be used in the game, eventually moving from Mobile/PC based to Metaverse based I am sure. Te blockchain element allows us to build in what are called smart contracts, this allows essentially Digital DNA to be interlaced into the Kitsu. So as a Gen-0 Egg holder you would be able to breed your Kitsu as well as battle it, and gain royalties in battles as well as offspring, the original digital bloodlines! Tis is taken to another level whereby you have opportunities as a person to have a profession, e.g. you can be a farmer, grow crops and sell them to other users in the game and those NFT aspects of food will actually play their part in health and nutrition boosts to the Kitsu, making them stronger for battle etc. Soon we will have land sales (owning your own land for training/
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