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Remote & hybrid working


OUT OF SIGHT, OUT OF MIND


Wayne Gratton, chief commercial officer at Nuvias looks at the role of unified communications in shaping workplace dynamics.


A


s many people have personally experienced, the last few years have seen an unprecedented increase in


employees’ preference for remote, hybrid and flexible working. While some organisations have more recently mandated a partial or full return to the office environment, hybrid arrangements remain part of contemporary organisational culture the world over. Whether it’s the benefits of a better work-life balance, cost savings or giving up the daily commute, there are now workers everywhere who see it as non-negotiable. In the post-pandemic workplace


environment, some fascinating trends have emerged. According to a study carried out last year by the Chartered Institute of Personnel and Development, almost half (46%) of employers said the number of people wanting to work from home increased between 2022 and 2023, while just 5% reported it had decreased. Interestingly, while nearly 60% said that they could easily support the number of people wanting to work from home, a fiſth (21%) reported they struggled with the hybrid approach.


22 | March/April 2024 In some cases, the flexible and hybrid model has


become a career game-changer for employees, with the same CIPD study revealing that six per cent of employees leſt a job in 2022-2023 specifically due to a lack of flexible working, while 12% changed their careers/profession due to a lack of flexible working options. In addition, when looking for a new role, over 70% say a flexible working pattern is important to them, while over two-thirds say the ability to work remotely is important. Looking further behind the headlines, hybrid and


remote working bring their own set of challenges, including the significant impact it can have on employee equity. For instance, the disparity in visibility and recognition between remote workers and their in-


office counterparts can become a serious problem, not least because remote workers oſten find themselves ‘out of sight, out of mind’. Tis can also lead to issues such as productivity bias which favours those physically present in the office while negatively impacting the morale and motivation of remote employees. More specifically, communication dynamics in hybrid environments have become much more complex and nuanced


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