BRANDS
TIMELESS
Based on the outskirts of Manchester, Renthal is a component brand that has stood the test of time. Alex Ballinger visited the iconic brand’s HQ earlier this year
R
enthal is a name that will be familiar to anyone with a background in off-road bikes, both with or without a motor.
Founded in 1969 by motorcycle trials enthusiasts Andrew
Renshaw and Henry Rosenthal (whose surnames provide the ‘Ren’ and ‘Thal’ of Renthal), who found themselves frustrated with bending steel handlebars. The pair began experimenting with aluminium trials handlebars for motorbikes, and soon had established themselves as a popular name in trials, motocross, and since 2010 in the mountain bike market.
www.bikebiz.com Cycle brand manager for Renthal, Ian Collins
A modern business Today Renthal, distributed in the UK by Ison Distribution, remains a mainstay of the mountain bike scene, both at elite and enthusiast level, and its gold handlebars are synonymous with MTB performance. Ian Collins, cycle brand manager for Renthal, said: “Renthal has always prided itself in developing the very best products, by using the world’s fastest racers. This philosophy clearly transferred to mountain products. In the very first year in the cycle market, Renthal gained their first World Championship downhill title, with Monster Energ-Specialized rider Sam Hill.
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