APPOINTMENTS
Got an appointment you’d like to share? Send details to
alex.ballinger@
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rebecca.morley@
biz-media.co.uk.
On the commercial side, F-At has appointed Matt Treviss as the company’s first affiliate marketing manager, initially on a part-time basis. Harry Cook has been appointed to work alongside F-At Digital’s operations director, Oli Pendrey. Cook will also take charge of DealClincher, F-At’s deals website. •
man for many years. As an engineering- first company, his knowledge of the brand, what makes it successful, and how to keep it growing makes him the perfect fit as vice president of production and engineering.” •
Geoff Zeidler, Sports Marketing Surveys
Aaron Borrill, Mildred Locke, Suvi Loponen, Jamie Williams, Liam Cahill, Matt Treviss, and Harry Cook, F-At Digital F-At Digital, the independent Bath- based publisher of
Road.cc,
Off.Road.cc, eBikeTips and more, has announced a raft of new hires and moves across a number of its sites. Aaron Borrill took up the reins as editor
of
Off.Road.cc on 1st July, and Mildred Locke has taken on responsibility for F-At buyers’ guides. As well as a new editor, Off.
Road.cc has also appointed bikepacker, adventure cyclist and gravel rider, Suvi Loponen as a tech writer.
Road.cc also sees one new hire,
Jamie Williams joins the tech team on a permanent basis having been a freelance reviewer for the site since 2019. Liam Cahill will be taking on the new role of presenter and content editor for
Road.cc, in which he’ll take a lead role in creating new editorial videos for the site’s YouTube channel and be part of the team working on commercial video pitches too.
Stefan Anton, Tannus
Tannus has welcomed Stefan Anton to the team as its new directing product manager. With the hiring of a new product
manager, the company said it aims to reduce the time to production when working on custom, OEM projects. From his experiences, Tannus said
Anton can bring many unique and valuable skills that can further improve its product in order to better meet the needs of its customers. “We are thrilled to be bringing Stefan on
board with us as we believe his experience and skills will not only prove invaluable to us, but to our customers as well,” said the company. As Tannus’s new directing product manager, Stefan works to develop lighter and more durable products. “One of those projects will be
streamlining our R&D and production processes, effectively shortening the time needed to develop products in
Sports Marketing Surveys (SMS) has announced the appointment of Geoff Zeidler as the new executive chairman of its European and Asian business. Zeidler, a former rugby player
and rower and current golfer with experience in both large and small businesses, was identified as the best candidate to continue the impetus in driving SMS forward following the death of Stephen Proctor in November 2021. Rob McCowen, who had been acting chairman of SMS since November 2021 and now returns to his role as non-executive director, said: “Geoff will bring a wealth of skills to Sports Marketing Surveys. “Beyond a natural interest in the sports industry, he offers a strong understanding of how to make businesses work and be secure, profitable, and inclusive for the staff and stakeholders. He was the standout candidate, and I very much look forward to working with him to help take SMS forwards into an exciting future.” •
collaboration with OEM customers. Stefan also continues to work on reducing the weight of armour products while increasing performance.” •
34 | August 2022
www.bikebiz.com
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