NEWS ROUND UP Quality Street puts consumers to retro sweet vote
Quality Street has given its consumers the chance to vote on which of the discontinued Quality Street favourites they would like to see return.
Everyone who took part in the survey is in with a chance to win one of five tins filled with the most voted for sweets, which will be handmade by Nestlé’s expert chocolatiers. Consumers voted from the following selection:
• Vanilla Octagon – smooth vanilla filling covered with creamy milk chocolate
• Almond Octagon – crispy almond pieces in smooth milk chocolate
•
Fruits of the Forest crème – fruits of the forest flavoured fondant enrobed in dark chocolate
•
Jaffa Toffee – from the very first 1936 selection, orange-flavoured toffee covered with orange milk chocolate
• Coffee Crème – coffee- flavoured fondant enrobed in delicious dark chocolate
Emily Grimbley, Assistant Brand Manager for Quality Street said: “We know how much fans love to reminisce about old Quality Street varieties – there are even Facebook groups dedicated to their return!” Voting has now closed, and the winners are expected to be announced soon.
Increase in consumer demand for plant-based products Global consumer demand for plant-based products has increased since the onset of COVID-19, research by Palsgaard suggests.
The emulsifier and stabiliser specialist commissioned consumer research into the plant-based market, focusing on milk alternatives, dairy-free yoghurts and frozen desserts. The research showed that
consumers are generally happy with existing plant-based products, but there are areas where they would like to see improvements, such as less sedimentation in plant-based ‘milks’; products with a longer
shelf-life; and enhanced texture and creaminess. The survey found nearly half of consumers (44%) had purchased more of such products since the start of the COVID-19 pandemic. Twelve per cent said their purchases of plant-based products had decreased, and 44% said they had stayed the same. The number one reason respondents chose plant- based products was that they
8 Kennedy’s Confection December 2021
considered them better for health, an opinion held by 75.4%. The second biggest driver, chosen by 51.3%, was “I like the taste”. While, since the start of the pandemic almost half (47.4%) of those aged 18-24 (and 48.4% of those aged 25-34) had increased the number of plant-based products they were buying, compared with just 34.8% of those aged 55-64. Haydee Carlos, Palsgaard’s
Application Manager, said: “The onset of COVID-19 appears to have triggered more interest in the market for plant-based food and beverages. This may be because the pandemic has led to a greater focus on health generally, and on the environment.” The company’s White Paper
“Plant-based Potential” covers the research in more detail, and it identifies several areas where consumers would like to see improvements.
KennedysConfection.com
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