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NEWS


De’Longhi UK has been awarded the 2021 Which? Kitchen & Household Products Brand of the Year 2021. Recognised for its reviews and accolades across


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CIH has announced the opening of a new 125,000sq ft warehouse in Tankersley, South Yorkshire to facilitate product range growth and provide better stock availability for its members. The brand new facility is owned by the home electricals buying group and has been completely fitted out in readiness for opening this month. It will replace the company’s smaller rented site for Northern members, which was located in Preston, Lancashire. The investment signals a move to an even 50:50 distribution arrangement, with the North now served by this new warehouse, while the South continues to be supplied by the existing Andover facility at the CIH Head Office.


TCL is celebrating its 40th anniversary with a global advertising campaign. Driven by its company culture of creativity and innovation, the past four decades have witnessed TCL’s rapid growth with vertical integration capabilities and a diversified product portfolio, ranging from award-winning TV and audio, to home appliances and smart home products. To mark this milestone, the company is putting on


various events for its employees, customers, partners and communities worldwide, and will launch


New CIH warehouse for the North of England “This is a significant investment for CIH on


behalf of its members,” commented Steve Scogings, Chairman at CIH. “During the next few months and in the years ahead, we are confident that it will be worth its weight in gold, giving us the space to buy and hold more stock of our key product lines.” In other news, CIH has appointed Paul


Goldsmith to the position of Head of Marketing, with immediate effect. He has considerable retail marketing and brand experience. He spoke of this “exciting and unique” opportunity, adding that Euronics retailers are the heart and soul of many local communities across the UK and Ireland.


an advertising campaign in Dubai, Los Angeles, Paris, Sao Paulo and Sydney – five cities located on continents where TCL has experienced continuous expansion over the past four decades. “I am incredibly proud of what TCL has achieved


over the years, becoming a leading company with global influence,” said Shaoyong Zhang, CEO of TCL Electronics. “In 2020, TCL ranked third in the global TV market


share and second in the global LCD TV market share, in terms of sales volumes, according to OMDIA.”


There’s a new head of Hoover and Candy


Haier has announced that Jim McEwan, Chief Commercial Officer, has taken over responsibility for the Hoover and Candy brands. Mr McEwan joined Haier in December 2019


following 20 years in the appliance industry, predominantly in commercial and product development. His remit is to expand all brands within the UK and Irish markets and continue to deliver value to both trade partners and consumers, with a range of price points across all kitchen appliance


categories through the company’s three brands – Haier, Hoover and Candy. Speaking of his appointment, Mr McEwan said the


company is well placed to play a major role in the electrical appliance industry. “Thanks to our RenDenHeYi model and


commitment to have ‘zero distance to our customers’, through our diverse portfolio of smart and connected appliances we can deliver products that will make a real difference to customers’ lives.”


its coffee and breakfast range, De’Longhi has become a household name across the UK; from the first automatic coffee machine to feature Bean Adapt Technology (like the PrimaDonna Soul machine, pictured) to Breakfast Collections that present the future of design, the brand said it ensures consumers are front of mind with every product launch. Alex Pickering, Marketing Director for De’Longhi, said:


“Being awarded this is a fantastic achievement. We are passionate about coffee, breakfast culture, and all things Italian; we believe our brand helps bring consumers together and helps to democratise great coffee.” Which? Chief Executive, Anabel Hoult,


commented: “This impressive result, along with the numerous Best Buys it has earned for its kettles, toasters and coffee machines, is why we’re pleased to recognise De’Longhi in this way. In our most recent product experience survey, it received one of the highest customer satisfaction scores.”


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