DIY WEEK AWARDS 2025 WINNERS DIY WEEK AWARDS 2018 Point of Sale Display of the Year
Avron – Dekton Gecko Range Free-Standing Display Unit
Making Christmas decorating effortless. No nails, no damage – just hassle-free holiday decorating! Avron Dekton understands that decorating for Christmas should be
fun, stress-free, and leave no lasting marks. That’s why it developed the Gecko Range, a collection of innovative, damage-free hanging solutions that allow consumers to transform their living spaces without worrying about nails, marks, or residue. Our free-standing display unit is designed to educate and inspire shoppers, showcasing just how easy it is to hang, celebrate, and remove decorations without damage. It effectively communicates the product’s core benefits while serving as a retail-friendly merchandising solution.
What makes this display stand out?
Engaging & informative – Clearly highlights product benefits with simple messaging: No nails, no damage!
Consumer-focused design – Easy-to-follow product selection guides help shoppers choose the right solution for their decorating needs.
Retail-friendly – Compact yet impactful, designed for high visibility and effective in-store navigation.
Seasonal & versatile – The display aligns with key sales periods, making it a must-have for retailers during Christmas and beyond.
Team of the Year Pelsis
Pelsis develops leading brands for commercial and retail customers, delivering innovative pest control and garden care products to a global customer base. Leading brands – Its reputation is built on leading brand heritage, developed with extensive knowledge of our markets and supported by experts in each field. Many of its brands have a number one market position and are built on a reputation of high-quality products and support services, alongside innovative new brands developed to meet ever changing trends and needs. Pelsis continually works to develop its brands to support its distributors across our territories. Leading products – Customer insight is at the heart of Pelsis’
product innovation programme, allowing the company to develop world-class products designed with serviceability, design and quality in mind. Its close working relationships with customers is key to its product development ethos, giving it insight into the needs of its customers and consumers. Pelsis employs over 650 people across 16 sites in the UK, mainland
Europe, USA and India. Its international team offers customer service, sales and accounts support in over 14 languages, alongside market leading technical and specification advice. Across its brands, its teams take pride in delivering high quality, leading products to our customers around the world. The judges said: “Pelsis has grown to employ a team of over 650 people, across 16 sites in the UK, Europe, the USA and India. They provide first class customer service, sales and accounts support in over 14 languages, alongside market-leading technical advice.”
S16 DIY WEEK JULY 2025
FINALISTS: Avron – HC Big Red Shed
Choice Marketing Limited Pelsis – WINNER! Tembe DIY & Building Products
www.diyweek.net
By delivering a visually striking, consumer-friendly display, the Gecko Range Free-Standing Display Unit has helped retailers drive engagement, increase basket value, and provide a seamless customer shopping experience. With its strong market appeal and ability to adapt to changing consumer needs, we believe this display deserves to be recognised as
DIY Week’s Point of Sale Display of the Year. The judges said: “Avron’s Gecko free-standing display unit is designed to educate and inspire shoppers, showcasing just how easy it is to hang, celebrate, and remove Christmas decorations without damage. It effectively communicates the product’s core benefits while serving as a retail-friendly merchandising solution.”
FINALISTS: Avron – WINNER! Buffalo
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