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June/July 2026 housewareslive.net


CONTENTS 16


4 NEWS: Stay up to date with the latest industry developments, product launches, and business insights shaping the housewares sector.


12 COLUMN: We hear from our regular guest columnists.


16 THE HOUSEWARES INTERVIEW: As the iconic kitchenware brand Zyliss celebrates its 75th anniversary, Housewares Magazine’s Will McGill caught up with Sheena Ohnemus, Head of Marketing for Zyliss, to discuss the company’s remarkable journey.


24 EXCLUSIVELY SHOW REVIEW: From standout launches and emerging retail trends to the products creating the biggest buzz, Housewares Magazine reports from Exclusively 2026, with exhibitors sharing their highlights from this year’s show and the innovations set to shape the market in the months ahead.


30 BRAND PROFILE: WÜSTHOF: With more than two centuries of knife-making heritage behind it, Wüsthof is evolving to meet a new generation of consumers without losing sight of its roots. Housewares Magazine’s Will McGill attended an exclusive event at Harrods with seventh- generation Co-owner Viola Wüsthof.


32 BACK TO SCHOOL: As students prepare for a fresh start and families tick off ever-growing shopping lists, Housewares Magazine discovers how the Back to School and Back to University season is driving demand for practical, durable and space-saving home essentials, while uncovering the key trends and retail opportunities shaping the market.


36 COOKWARE: Performance, versatility and longevity are redefining the cookware category as consumers increasingly invest in products that deliver professional results, lasting value and greater flexibility in the kitchen.Housewares Magazine reports.


38 AFTERNOON TEA: As consumers embrace stylish home entertaining and elevated everyday moments, Housewares Magazine investigates the trends, products and opportunities driving the enduring appeal of afternoon tea.


40 INDUSTRY CALENDAR: Key trade shows, events and important dates for the housewares industry over the coming months.


41 DIRECTORY: A comprehensive listing of suppliers, manufacturers and service providers to support your business needs.


32 32 36 CONTACT US:


Editor Will McGill


WMcGill@datateam.co.uk


Group Sales Manager Dawn Tucker dtucker@datateam.co.uk


Media Account Executive Morgan Borthwick-Hunter MBorthwick-Hunter@datateam.co.uk


Artwork Editor Kirsty Hood


khood@datateam.co.uk


Publishing Director Paul Ryder pryder@datateam.co.uk


36 38 38 24 24 30 32


On the cover.... June/July 2026


Cole & Mason’s Shadwell Spice Storage Collection combines thoughtful design with practical organisation. Featuring countertop, drawer-fit and slim-mount solutions, premium glass jars, airtight freshness and flexible storage, it keeps herbs and spices visible, organised and ready for every dish, in any kitchen.


To stock Cole & Mason, contact: u sales.orders@dkhouseholdbrands.com


NEW 100% 0 G MOPS & TOOLS COLLECTION N AQUA SPRAY MOP — MEMBER — For more information: info@vitalityhouse.co.uk


The Housewares Interview: Zyliss


Brand Profile: WÜSTHOF


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