PAYMENT SYSTEMS
to wear and tear. Additionally, the terminal’s contactless technology aims to reduce the risk of failure associated with traditional card insertion systems. This promises a smooth, uninterrupted payment experience for customers, reducing downtime and maintenance costs for operators. “By integrating this PIN-on-screen technology with our own systems, we’re making it easy for operators to access a dependable, modern payment solution directly through us, helping them reduce downtime and keep their machines running smoothly.” explains Stephano Bertoldo, product marketing manager at Coges.
An answer to three big problems facing vending operators?
improved customer satisfaction and a new payment system goes some way to addressing these challenges. Coges, a trusted partner in payment solutions for the vending and retail industries, in partnership with WiPay, has launched its new Qpay terminal.
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MINIMISING DOWNTIME AND SYSTEM FAILURES For vending operators, every minute a machine is out of order due to payment system malfunctions translates to lost sales and dissatisfied customers. Traditional vending machines, particularly those with external keypads and card readers, are often prone to mechanical failures. These disruptions lead to costly repairs and service calls. Qpay tackles this issue with its PIN-on-screen feature, removing the need for external keypads, which are said to be more susceptible
ending operators demand simplified operation, enhanced security and
ADVANCED DATA COLLECTION AND MANAGEMENT Beyond payment processing, the system offers advanced data management features which could be invaluable to vending operators. Many operators struggle with collecting and analysing transaction data, which is crucial for optimising machine performance, stocking, and overall business strategy. The system integrates seamlessly with Coges’ MyKey system, enabling real-time monitoring of sales data, transaction histories, and customer preferences. This consolidated view of vending operations allows operators to make informed decisions, improve inventory management, and better tailor product offerings to consumer demand. Additionally, all transactions are monitored and tracked, enhancing the transparency of financial reporting. “Operators need more than just a payment system—they need insights into their business performance. The system delivers real- time data that helps operators stay on top of their sales, inventory, and customer trends, ultimately improving profitability,” explains Stephano.
ENHANCED SECURITY FOR HIGH-RISK ENVIRONMENTS Security is always a top concern for vending machine operators, particularly those in high-traffic or high-risk environments. Vending machines that hold significant amounts of cash are prime targets for theft and vandalism. Traditional payment terminals with external card readers are also vulnerable to tampering and fraud. The new system offers superior security features, including
secure, encrypted communication with bank servers for every transaction. The PIN-on-screen feature helps to protect against skimming devices, and for more demanding locations, Coges is also developing a vandal-proof version (Q6000) of the terminal.
Innovation creates sales opportunities
The big shift to contactless and mobile payments has transformed sales opportunities for vending operators, simplifying their operations and saving them time and money on machine management. For customers it’s improved their overall
experience by making vending more accessible (and more appealing again) and even easier to use, so the outlook for this sector is positive. Laura Barwell, director of business development at VMC explains: “Operators now need to look at how to build on these positive changes and with mobile phone payments significantly on the rise, we think the most obvious opportunity is in
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leveraging this functionality to grow sales even further. “Mobile phones add the potential for connected apps and digital loyalty schemes with rewards that encourage repeat purchasing. They are also a great way of getting customers more engaged, which can make all the difference in workplace vending environments where there is a captured and regular customer base.” Laura continues: “Integrations with other vending technology can also increase the efficiency of an operation. VMC card readers already integrate with popular telemetry solutions like SB Software’s Vendmanager, enabling vending operators to easily bolt
this onto their payment system with us to track sales, manage their machines and monitor stock levels more easily.” “As payment readers can be fitted to almost any unattended or automated retail machine this makes it a one-solution- fits-all option. Whether you’re looking to grow your operation, add new payment technology or integrate vending into your wider catering operation, these flexible solutions can support you.”
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