NEWS


Iconic British footwear brand Clarks launches at Deichmann E


urope’s biggest shoe retailer, Deichmann have launched iconic British footwear brand Clarks. Clarks has launched at Deichmann.com and in 30 selected Deichmann stores across the UK with footwear styles for the whole family. Famed for creating durable and stylish footwear, Clarks is a heritage brand that is synonymous with quality and comfort. Over 60 Clarks styles will now be stocked at Deichmann and the collection spans stylish sandals and comfortable slip-ons for women along with smart sneakers and suede lace-ups for men. The well- loved Clarks children’s collection sees touch fastening trainers and sandals available for the summer and further styles will launch for AW22. Deichmann will offer covetable Clark’s footwear options for every member of the family starting from just £19.99 Revered British brand Clarks joins other notable footwear labels at Deichmann including


adidas, Nike, Skechers and Puma. Deichmann is a one-stop shop for all the family’s footwear needs, offering the most coveted brands at incredible prices. The Deichmann Branded Price Promise allows customers to price match on selected branded footwear with any UK high street or online retailer. Not only will Deichmann match any lower priced identical product, but they’ll also give the customer an additional £1 back, ensuring selected styles are cheaper at Deichmann than anywhere else. Deichmann is Europe’s largest footwear retailer and boasts 120 stores throughout the UK. Renowned for offering quality footwear for the whole family, Deichmann offers a huge range of fashion and sports branded shoes along with their own exclusively created lines. The stores which have released the Clarks collection are: Inverness, Coventry, Northampton, Leicester, White City,


Vivobarefoot Partners with One Earth to Support Indigenous-Led Climate Solutions


M


inimalist footwear company Vivobarefoot and philanthropic organization One Earth today


announced Take One Step for One Earth, a fundraising collaboration. The partnership will raise awareness of on-the-ground climate solutions and drive donations to three Indigenous-led projects.


Vivobarefoot will unveil co-branded trainers for adults and kids - the Primus Lite III & Primus Sport (for kids) in One Earth Neo Mint - and will encourage customers to engage with the campaign through


social media. Vivobarefoot will also match any donations customers make to these projects through Vivobarefoot or the One Earth landing page*.


“Vivobarefoot’s mission is one of restoring our connection to the Earth,” said Dulma Clark, head of the Livebarefoot Fund, Vivobarefoot’s in-house impact fund that supports programs driving research, innovation and action in regenerative footwear. “One Earth embodies that spirit and identifies organizations that drive regenerative


change.”


One Earth is a philanthropic organisation working to accelerate collective action to limit global average temperature rise to 1.5°C. One Earth’s Project Marketplace brings together locally run projects from around the world that are working to solve the climate crisis through renewable energy, nature conservation and regenerative agriculture. Through the Project Marketplace anyone can support on-the-ground climate solution projects.


For Earth


Day, funds will be donated to three projects chosen


through the One Earth Project Marketplace that are providing meaningful solutions to the climate crisis: The Rainbow Fiber Co-operative, an Indigenous lead Navajo- Churro Wool Cooperative that is preserving biodiversity and traditional Navajo methods; the Agroecology Fund and MELCA, which is reviving Indigenous farming practices to support traditional communities in Ethiopia; and Amazon Frontlines and the Ceibo Alliance, who are pioneering a new model of Indigenous-led


Canterbury, Maidstone, Milton Keynes, Stratford, Plymouth, Metro Centre, Swindon, Leeds, Taunton, Derby, High Wycombe, Brighton, Manchester, Truro, Bristol, Braehead, Eastbourne, Bournemouth, Crawley, Lakeside, Watford, Merry Hill, York, Norwich, and Birmingham.


¡ For further information or to request imagery / samples please contact the Deichmann team at b. The Communications Agency deichmann@b-theagency.com


conservation in the Upper Amazon. “Many Indigenous communities are on the front line of climate change, protecting the land that we are destroying,” said Clark. “Having lived in harmony with the land for many years they are often best placed to know the best ways to restore it. These projects support meaningful connection between people and the Earth and show us that it’s not too late to protect and restore the climate.”


“Vivobarefoot is a partner that understands the urgency of listening to Indigenous wisdom and uplifting climate solutions,” said Justin Winters, Co-Founder and Executive Director of One Earth. “This collaboration reminds us that making change isn’t a fanciful dream. We’re pragmatic. Our ground-breaking science shows it’s possible to solve the climate crisis with solutions that exist today. It’s the people who are the game-changers – not politicians.” Customers will be asked to engage in social posts, with donations to organizations increasing based on likes, comments, sharing and tagging @vivobarefoot and @oneearth. Vivobarefoot and One Earth will match donations up to $30k*. A series of blog posts will introduce each grant recipient and customers can learn more at www.OneEarth.org. “The United Nations recently said that it only takes 10-30% of the population taking action to create meaningful change,” said Clark. “You can be part of that 10-30%, and support regenerative principles to tackle climate change. Everyone can act to protect and restore the Earth.”


JULY/AUGUST 2022 • FOOTWEAR TODAY • 7


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52